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Ajit Balakrishnan On What Is Wrong With The Digital Space, What It Needs & What Lies Ahead..

Ajit Balakrishnan On What Is Wrong With The Digital Space, What It Needs & What Lies Ahead..

Ajit Balakrishnan  - Chairman of Rediff.com gave the keynote at the IAMAI Digital Marketing Conference held at Delhi yesterday. Personally I felt it was one of the best keynotes that Ive heard at any event. Ajit traced the growth of internet right from 1995 to this day and also pointed out key pain points for [...]

Gmail Introduces Drag n Drop Mail Feature

Gmail Introduces Drag n Drop Mail Feature

Today after coming to office, I opened my gmail account first and got a new window informing me about new drag and drop feature of gmail labels. Using the new features, I managed to add labels, manage them and organise my inbox easily and effectively.

Gmail is constantly adding new features to its product to maintain [...]

The rise and fall of Bing - SeeSaw between No.2 and No.3 Search Engine In The World

The rise and fall of Bing - SeeSaw between No.2 and No.3 Search Engine In The World

Microsoft Bing grabbed second position dethroning Yahoo in the search engine race  in less than a week of its launch on 4th June grabbing 15.64% of the market share while Yahoo dropping to third position with 10.22% ,Google being the unrivalled No.1 with 71.47%.  We have been following closely with the updates on Bing and Microsoft seems [...]

Google Squared Launched - Crunching Data Providing Information

Google Squared Launched - Crunching Data Providing Information

Google has officially launched Google Squared on Wednesday, we already gave a glimpse of Google Square in our previous post. Google Squared is an advanced application based on google search that provide search results in form of a spreadsheet like grid called Google Square. Most of us do a comparative study of the products/services we [...]

6 Website Trends That Came and Went By

6 Website Trends That Came and Went By

I am in mood for nostalgia,maybe because it is exactly a year and 1 day since I first blogged on WATBlog. Nevertheless, my nostalgic trip made me think about the good ol’ days of making websites. The days when we used to put shiny blue text on black backgrounds and hosted websites on Geocities and Lycos and the likes of them.

To Bing Or Not To Bing? A Complete Review

To Bing Or Not To Bing? A Complete Review

Microsoft launched Bing couple of days back in some of the European countries and now the site finally went live all over the world today! It has some interesting features like a different home page for different countries etc. But sadly, some of the new and unique features in Bing are still awaited in most countries. [...]

Google Wave for Dummies: A Complete Review

Google Wave for Dummies: A Complete Review

Google promised that they will be introducing something extraordinary at the recently concluded Google’s I/O conference 2009 and oh boy, did they keep the promise! The original creator of Google Maps, Lars and Jens Rasmussen took the stage to present their latest creation called Google Waves. WATBlog now gives you an in depth look at Wave.

Which Indian News Channel Won the Election Coverage War Online?

Which Indian News Channel Won the Election Coverage War Online?

In a recent news report it apparently emerged that CNN IBN and Aaj Tak won the viewership war on TV during the elections (English and Hindi respectively). Times Now and NDTV followed IBN in that order and Star and Zee News followed Aaj Tak in the battle of Hindi eyes. So it made me curious on what was going on in the online front, and did a small research using some basic tools, and it gave a little different picture.

Rajshri Media To Launch RajshriMobile.com & RajshriTamil.com Soon

Rajshri Media To Launch RajshriMobile.com & RajshriTamil.com Soon

You are reading it here first: Rajshri Media is soon to launch RajshiMobile.com and RajshriTamil.com(sites still not live). According to our sources RajshriMobile.com would be a CRBT download site and content would be created by Rajshri Media itself. While RajshriTamil.com as the name suggests would focus on video content in Tamil and would be on [...]

Publishers Are to Blame for Driving the Potential of Online Advertising Down

Publishers Are to Blame for Driving the Potential of Online Advertising Down

Regardless of how well clients begin to understand this, digital advertising won’t go anywhere without publishers pulling up their socks in terms of quality. I believe a lot of publishers sometimes by using dubious methods, and most often by practicing advertising methods purely driven by greed are killing the whole niche.

NetPC's To Penetrate the Indian Market In A Big Way

NetPC’s To Penetrate the Indian Market In A Big Way

Novatium has launched netPC in collobration with BSNL across India some time back. NetPC is like a computer which takes care of daily computing needs such as Internet surfing, chatting, word documents, spreadsheets etc without even having knowledge about computers.

Creating Media Assets on Social Media Platforms: Scale, Scope and Thoughts

Creating Media Assets on Social Media Platforms: Scale, Scope and Thoughts

It is interesting to see a lot of pages come up on Facebook these days. Essentially meant as a medium for brands to be part of social networking it is slowly turning into avenues that earlier groups used to provide. By definition pages on Facebook were meant to be this: A Facebook Page is a public profile that enables you to share your business and products with Facebook users.

MySpace India - The Online To Offline Social Network - Will It Work?

MySpace India - The Online To Offline Social Network - Will It Work?

(With Inputs from Rajiv Dingra)

Myspace India’s Country Manager Hari V Krishnan recently was quoted as stating that in India Myspace strategy was to take online social networking offline and following the same and in a quest to capture a bigger slice of Indian Social networking pie they have announced the launch of ‘MySpace Secret Shows’ [...]

5 Interesting Perspectives and Analysis of the Indian Election 2009

5 Interesting Perspectives and Analysis of the Indian Election 2009

As I was scouting for more stuff read on the elections that just went by, and UPA’s big win, I found some interesting blog posts. Some provided analysis of the election, some provided a digital perspective, another foreign and some other cynical. Nevertheless, all the posts gave way to an excellent weekend reading and food for thought on what awaits the country for the next five years and beyond.

India Election Results - UPA-Congress Wins - Online Buzz Not Enough For Advani-BJP

India Election Results - UPA-Congress Wins - Online Buzz Not Enough For Advani-BJP

Well the Indian elections results are unfolding all across the web and if the leads and trends are anything to go by then UPA-Congress led alliance has won these elections comprehensively. We reported this week as to how the facebook and nautanki and zee news had got together to stream live results for the elections.
The [...]