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Latest news in the digital world in India

Facebook connect gaining wide acceptance, doing wonders for publishers

Facebook connect gaining wide acceptance, doing wonders for publishers

Facebook connect seems to be doing really well in terms of growth and adaptation. Facebook connect’s success marks the ambitious expansion plans of Facebook to capture new waters in terms of future Ad network and as a potential payment gateway.
Effectiveness of Facebook connect as disclosed to SAI :

Publishers using Facebook Connect as an alternative for [...]

Bing includes Twitter in results - real time search? Not Quite

Bing includes Twitter in results - real time search? Not Quite

The Bing v/s Google Battle has been raging on for quite some time now. Companies are giving Twitter a lot of attention, and it’s not rivals like Facebook , but software giant Microsoft who has also entered the Twitter arena to grab as much attention as possible. In a recent report, Microsoft has started tweeting, [...]

Mobile Numbers to start with 8 and have 11 digits soon

Mobile Numbers to start with 8 and have 11 digits soon

It seems that every Indian is trying to grab a mobile phone leading to a humongous requirement of new mobile numbers. Mobile numbers starting with 9 have come to an end and DoT has given permission to telecom companies to allocate new numbers starting with 8. According to TRAI, India has 415 million cellular subscribers [...]

Idea to Launch Idea Madhur - Will Grass Roots Music Tap in at the Grass Roots?

Idea to Launch Idea Madhur - Will Grass Roots Music Tap in at the Grass Roots?

This is so because the myriad cultures in India find its definition in the music that they play. They carve a special identity not only for themselves as folk genres but also for the people there. And we all know how much of a social part regional and linguistic identity plays in today’s India (sons of the soil anyone?). These music based services will obviously be used as caller tunes, message and ring tones, etc. One doesn’t need a hypothesis and prood to see that the reason CRBTs have worked is not just because peoplelove music but they find it identity defining. And in that context Idea already has a winner on its hand.

Mouthshut set to propel Social media interaction, to give free accounts to brand owners

Mouthshut set to propel Social media interaction, to give free accounts to brand owners

Mouthshut, a pioneer in user generated content is set to change the social media scenario in India as it would soon be doling out free accounts to corporate and brand owners for brand reputation management.
Mouthshut initiatives holds weight as it is one of the largest user generated portals in Asia with [...]

TRAI issues draft guidelines for mobile number portability

TRAI issues draft guidelines for mobile number portability

It seems TRAI wants to leave no stone unturned for smooth implementation of Mobile Number Portability in India. It has therefore issued a draft legislation to clear the uncertainty surrounding the introduction of mobile number portability.
The draft guidelines describes the rights, obligations and duties of both the telecom operators in consideration for [...]

Citibank To Launch A Trial Project For Mobi-Payment With Vodafone And Nokia

Citibank To Launch A Trial Project For Mobi-Payment With Vodafone And Nokia

It looks like payment gateways has become a main attraction for financial services giants as Citibank India, consumer banking arm of Citigroup, has tied-up with Vodafone Essar Ltd and Nokia India to launch a pilot project testing its Mobi-payment solution in India.

The pilot project is said to be one of the largest ever taken and [...]

YouTube Will Now Let You Link Off Site - Expect Traffic Games on Videos

YouTube Will Now Let You Link Off Site - Expect Traffic Games on Videos

According to Techcrunch, YouTube is unveiling what they call the Call-To-Action Overlay,which is a semi-transparent pop-up that links viewers to any website you choose.

This is big news, especially for direct marketers and their likes. One doesn’t need to talk about the insane amount of traffic that YouTube gets. Marketers realized therefore very early the potential that the site has to drive traffic on to their web platforms. It started with funny videos, to video blogging, to ads with made for web viral elements.

‘Delete’ - New Way To Tackle Cyber Crime In India

‘Delete’ - New Way To Tackle Cyber Crime In India

We probably hear a lot about awareness drive by government regarding various human and social illnesses but its first time that the Hyderabad police has launched a campaign named ‘Delete’ on the similar lines to drive awareness regarding Cyber crimes in India.

Hyderabad Police has launched an awareness drive comprising of speeches, real life incidents regarding [...]

Cyber Cafe Owners Irked Over Proposed Fingerprint Plan

Cyber Cafe Owners Irked Over Proposed Fingerprint Plan

It looks like terrorism is playing havoc with cyber cafe business these days.Earlier it was responsible to introduce stringent rules regarding user information for record purposes, now it has taken it a step forward with recent police proposal of making fingerprint compulsory in cyber cafe’s.

Mumbai police recently chalked out a plan to make fingerprint scanners [...]

Govt Set To Create Massive Domestic IT Opportunities Through UID

Govt Set To Create Massive Domestic IT Opportunities Through UID

Government announcement in 2008 about establishment of a Unique Identity Authority to simplify things for all citizens hardly aroused any public interest but the recent announcement of Nandan Nilekani joining as chairperson of the Unique Identification Authority of India seems to have lifted the expectations from this project.

What really is UID?
UID (Unique Identification) is a project [...]

Now You Can be a Fan of Profiles on Facebook - Pushes Further With Its Twitter Obsession

Now You Can be a Fan of Profiles on Facebook - Pushes Further With Its Twitter Obsession

Ever since Twitter snubbed its moves of a takeover, Facebook has been upping its features to seem more and more like Twitter. The first one caused a major furore on the web, when they overhauled the entire Facebook home page of profiles to look more like a Twitter timeline. While users might have now got used to it, it certainly has dented Facebook’s appeal as something separate from Twitter (ever so slightly).

Michael Jackson Can Bring Down Giants - Nearly Puts the Web on a Hold

Michael Jackson Can Bring Down Giants - Nearly Puts the Web on a Hold

26th June, the day when Elvis did his last concert, the day MJ took his last breath. Even though the occassion demands it the place is not perfect for a Michael Jackson obituary, so we won’t talk much on the glory and guts of him as a path breaking artist. However, the scene is perfectly set to talk about the impact of his death to prove a measure of his genius.

Pearsons Invests Into Educomp And Tutorvista

Pearsons Invests Into Educomp And Tutorvista

The recruitment industry may have hit the speed breaker but the demand for quality education is on upswing. Education was the only sector to have been unaffected in the economic turmoil played out in India.

Pearson, U.K listed player has announced their infusion plans of $30 million(145 crores) into educomp and tutorvista. Pearson would be infusing [...]

China Blocks Google - A Look Into Why It Happened

China Blocks Google - A Look Into Why It Happened

By Siddarth Raman

China has always been a hidden entity in the international community. Not hidden, since it’s so much in the limelight-but more of a secretive entity. What happens in China, stays in China. Advocates of nationalism may debate over the fact that it is this stringent big-picture, big-brother attitude that has helped it become [...]