There has been much hallabalu about why a CEO should blog and how effective it would be for his company and the companies public both stake holder’s and consumers.What if your company CEO is not a good writer?
What if his speeches leave people hanging on too every word he says as compared to his letters?Even [...]

We recently blogged about how Orkut, was the reason that two people found their soul Mates. Orkut, which is undoubtedly the forerunner of social networking sites in India, has faced huge criticism, and has been blatantly been oppressed by many political parties in India.
What Happened?
In recent light of the death of a Builder’s son [...]

We Recently informed our readers about Brijj, Naukri’s initiative at a Business Networking site. WATBlog got in touch with Hitesh Oberoi COO and Director of Brijj, He helps through some more light on what Brijj is all about
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Q) What are your thoughts on likedin, Is it a competitor to brijj, and if so how do [...]

In India Online PR is still in its most nascent stage, the reasons for the same being varied, from low internet penetration to lack of knowledge to carry the operations online. Can social media be used to leverage offline coverage online, and build conversations around the same? YES! Micro Blogging can be the bridge to [...]

Sulekha has recently launched BLOGPRINT Contest, which is Aimed to promote quality blogging and to spot promising talent among Indians globally, (who are part of sulekha)
The contest will run for a period of 6 months, from August 1st, 2007, till January 31st, 2008. Every week starting August 10th, the two best blogs on Sulekha.com will [...]

The travel space online is booming. Inasra, is yet another portal in the online hotel booking space. Mr Yogendra Vasupal - Founder and CEO of Inasra, throws light on why Inasra is different, what its future is and what he makes of the online travel space in India.
 

What was the rational behind the [...]

Kevin Rose who is synonymous with Digg, recently came up with his recent development – Pownce. What is Pownce – it’s a micro blogging platform very much on the lines of twitter, jaiku etc. So lets take this one step at a time,
What is Micro Blogging ?
Blogging in its very nature revolves around informing people [...]

WATBlog recently wrote about Yahoo buying stake in Tyroo. We spoke to Harish Bahl, Founder and CEO of Smile Interactive Technologies group, the umbrella under which Tyroo exists. Here are his thoughts on the deal, Its benefits and Tyroo’s future.
Q)What Initiated the deal? What benefits will Tyroo and Yahoo gain out of this deal.?There was [...]

"How was your weekend?" is what Funpiper a new website wishes to answer. How do they plan to achieve the same? Ajitesh Shukla, CEO of Funpiper talks about funpiper and what’s to come.

Q) What was the Rational Behind Funpiper, the name and the concept?FunPiper.com, initially started as a portal to provide a place [...]

The local search engine market is booming. One such website TOLMOLBOL that caters to local search engine and more presented at Proto.in that took place over last weekend. We Caught up with Anand Morzaria, the ringmaster for TOMOLBOL and got an insight from him on his portal .
Q1) what was the rational Behind Tolmolbol?
We built [...]

Recently WATblog wrote an article on how Sony and Setmax had sent legal notices to Youtube for copyright Infringements. Our readers commented saying that platforms like Youtube only help popularize these shows. 
Taking similar steps, Eros International tied up with Youtube a month ago and already had 6oo+ subscribers to its channel. Their “bollywood” channel has [...]

With Online Advertising eating the larger pie in online revenue for most companies, here is an Interview with Komli’s Business Head - Akshay Garg on Online Advertising. He replies candidly to the Indian Online advertising, its evolution, use of social media for advertising and future of online advertising.
Q1) what is your take on Indian Online [...]

Rajiv and Me caught up with Vivek Bhargava, CEO Communicate2, Chairman SEMPO India, and discussed SEM in India, its growth, future
Q)ZenithOptimedia have came up with an advertising expenditure forecast.. that states Online advertising online will increase by 970%. What are your thoughts o the same and how much of this is going to be [...]

The Indian Music Industry is paying heave to copyright content online, this time around it is not only limited to audio but churns around video too. According to this article, Kaushal Modi the head of SET India’s licensing and telephony division, has already sent a few legal notices to Google’s YouTube, against the hosting of [...]

Sanjay Trehan, is a Web2.0 evangelist in the traditional media sphere. After having a interesting conversation with him at the IAMAI Summit, we only thought it would be fair that his thoughts should be known to our readers too. Here is a candid Interview with the CEO of NDTV Convergence regarding New Media and its [...]