Twitter Announces @anywhere, Attaches Location To Tweets
Amid an audience filled with brightest minds in web and emerging technology , inquisitive for the twitter’s advertising platform, at SXSW interactive twitter CEO Evan Williams announced a new platform called @anywhere.
Apparently @anywhere is nothing but twitter’s me too effort to counter Google and Facebook connect, the blog post for the announcement reads
We’ve developed a [...]
Now captions in youtube videos, Google’s effort to make ad’s on youtube more relevant
Despite having a lions share in the video business, youtube still is not a profit making business for Google with an estimated loss of $1.5 million per day for the service and It is quite imminent for Google to try hard to make sense of this investment to it’s share holders. In this pursuit Google [...]
Google Transit Makes Delhi Metro Commute Easier
Reportedly, DMRC and Google India announced their partnership through Google Transit, to provide complete information on Delhi Metro schedules and routes. Google transit, launched in 2007 is a service integrated with Google maps helping users find out the directions by public transit. Initially launched in United States, China, Japan and Europe now the service has [...]
Building A Social Media Brand Community
The other interesting sessions in the Digital Vidya bootcamp included “SMM Application: community building”. Here are some insights from the same.
Why one would want to build a community?
The possible reasons included
for Online Presence - for Reach and Brand Promotion
for Brand building
to build an online Reputation
for Lead generation and Sales or
to [...]
The Social Media Marketing Framework
We attended the SMM bootcamp organised by Digital Vidya at Gurgaon and learnt the following:
The typical approach followed by the organizations in Social Media Marketing,which is
1.Identify Social Media Channels
2.Create Content
3.Upload Content
4.Try to Measure Effectiveness and
5. Hope for the Magical Results
Yes because every social media campaign gets some visibility so sure the campaign get’s some views [...]
Best Place For Pirated Hindi Movies Veoh.com – Files For Bankruptcy
This comes as a great shock , one of the best sources for streaming pirated hindi movies and once Youtube competitor Veoh has filed for bankruptcy. In a parting letter Dmitry Shapiro, Founder and CEO, Veoh Networks wrote
Two years ago, Universal Music Group (UMG), the largest music company in the world sued Veoh alleging copyright [...]
Event Update: Social Media Bootcamp & ESummit
More events in the pipeline this month. Here are some you should look to attend..
SMM Bootcamp – 19th & 20th Feb Gurgaon
After the success of its 1st SMM (Social Media Marketing) Bootcamp, Digital Vidya, a delhi based Social Media training startups is going to hold it’s next SMM Bootcamp on Social Media Marketing on Feb [...]
Nominate Your Startup For TiE Delhi’s StartUp conclave SmashUP
TiE Delhi is organizing SmashUP an exciting event for startups on 23rd Jan at IIT Delhi. The event will showcase 10 startups with innovative products out of the nominations.
The Panel discussions will feature renowned entrepreneurs on startup challenges like customer acquisition, ownership structure, hiring co-founders, financing/funding, etc. Reportedly the event is unique as the topics have been [...]
WATShow With Raj Oswal – Product Manager Pitching Shorthand Mobile
WATShow caught up with Raj Oswal Product Manager/Business Development of Shorthand Mobile, Inc, who told us more about their SMS based services.
Shorthandmobile is a California based startup working on an SMS based application that helps users to get connected to their favorite IM’s and Social networks completely through SMS, this effort of the company [...]
Propelling growth of SME’s, Discussion Panel @ TIE conference on “Envisioning the Wired SME”
Propelling growth of SME’s was one of the main discussions that happened at TIE conference on Envisioning the Wired SME, Prafull Jain of KPMG India started off the discussion, he pointed out that SME’s need to concentrate on Sustainable scalability than just on Scalability and the specific challenges that SME’s are facing during the economic [...]
Is Ecommerce Driving Value? Panel discussion @ IAMAI Conference On Digital Commerce
B Muralikrishnan, Director – Categories and Product, eBay India moderated the session titled, Is E-Commerce driving value? He started out pointing that Ecommerce is all about Price benefit for the shopping online, Range and Convenience, He said that there are different definitions of What Value is for Ecommerce and asked the panelists what it meant [...]
‘Building The Digital Commerce Ecosystem’ – Need Of The Hour
The first of the series of panel discussions was on Building the Digital Commerce Ecosystem, Amitabh Pandey, resident and Head eBusiness, Thomas Cook moderated the session. He started the discussion with the Theory of unbalanced growth he studied in the college, he said in 2002 there was no infrastructure and now when the infrastructure is [...]
‘Value Addition Is What Digital Commerce Needs To Offer’ – Sanjay Agarwal, GM, IRCTC @ IAMAI Digital Commerce Conference
Sanjay Agarwal, General Manager, IRCTC started off the Opening session at the IAMAI National Conference on Digital Commerce.
He said that digital commerce is successful across the world mainly because of three reasons
Availability of rare products online and large choice of products
Cost
Convenience
He said digital commerce across the world offers immense value, A consumer can find rarest [...]
Events Update: ‘Envisioning The Wired SME’ By TIE New Delhi
New Delhi’s chapter of TIE is organizing a panel discussion “Envisioning the wired SME” on 28th November in New Delhi. The event is hoped to explore the opportunities and challenges faced by SMEs’ and the critical elements which will go into helping SMEs’ achieve the necessary growth and scale.
The mailer says the agenda, driven by [...]
SMS Based IM, Social networking – The Next Killer App For Indian Mobile?
Couple of years ago I stumbled on an idea of SMS based IM and social networking, though the idea gave me goose bumps with the extent of potential market, I was eventually convinced that mobile internet will be the thing, partly because I was already working on a mobile internet based idea and left only [...]



