Marketing to India Online. More Details on the Juxt Consult Report: We Try and Uncover some Stats and Possible Flaws

by | posted: June 5, 2008
We wrote about the Juxt Consult report last time round (there was controversy controversy)! – this time we try and add some more to the previous analysis related to the psychographic nature of the...
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The Modi – (Telekom) Malaysia Lock Out for SPICE

by | posted: June 4, 2008
Another Guest Post by ‘pretty boy‘ Abhinandan Nardekar   The buzz in the Indian telecom industry is just refusing to die down. Close on the heels of talks of Bharti-MTN merger [which eventually...
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Open2save.in – A Retail Aggregation Model. The Amazon Anti – Thesis

by | posted: June 4, 2008
Bangalore-based AeNwis e-Systems has announced the launch of ‘open2save‘, an  online venture for the retail industry.   open2save is apparently India’s largest aggregator of all deals...
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Forget Kyunki and Kahaani – Star Plus Should Have the TRAI – DoT Soap on Air!

by | posted: June 3, 2008
Another Post by Abhinandan – one of our Interns and a student of BITS Pilani. (If you want to have a look at his pretty face – then see our post on the WATTeam’s New Office)    All...
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HTC – Sony to Merge?

by | posted: June 3, 2008
News Aggregation is definitely going social – Most bloggers who do news subscribe to RSS Feeds. That already is social. Twitter too is emerging as a source of news aggregation. Just picked up an interesting...
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Penance 2.0

by | posted: June 3, 2008
Just yesterday, I was looking through Twitter and I found something interesting – Jarret Coon from Missouri has a twitter message, which says that “Im not going to bed till i have 4000 Followers...
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A Look at RTIDirectory.in. A Great Initiative but We Lend Some Feedback

by | posted: June 3, 2008
This is a post by Abhinandan Nardekar – a student at BITS Pilani   RTI activists now have something to cheer about. On May 31st RTI activist Shailesh Gandhi launched the website www.rtidirectory.in ...
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Exclusive WATShow with Sanjay Trehan, CEO of NDTV Convergence on Video Strategies, UGC and More

by | posted: June 2, 2008
After a relatively long Siesta, WATShow decided to WAKE UP! This week, we bring to you Mr. Sanjay Trehan, the head of NDTV Convergence.    We asked Mr. Tehan a Couple of Questions Related To: -      ...
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Rupee movement. What does it spell for the Indian tech sector?

by | posted: June 2, 2008
A Guest Post by Raghav Soni – Regular Contributor    There is an old saying that when everyone becomes pessimist that’s the time to be an optimist.   What really went awry:- Earlier this year...
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Why the Western invasion?

by | posted: June 2, 2008
This is a Guest Post by Rishabh Kaul. A Reader of WATBlog.     I was going through Indianroomates.in, a website quite similar to its American counterpart Roomates.com which aims to help and connect...
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IPLT20.com Integrates PulseLive.com Into Its Array of Services

by | posted: May 31, 2008
Just watching the IPL Semi Final Between Chennai and Mohali and I noticed that the organisers of the event are starting to smartly integrate online models for their TV viewers. The latest being an application...
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Dentsu, Connecturf in Digital Ad Venture – Clickstreamers. How Does it Fit in Strategically for Connecturf?

by | posted: May 31, 2008
Dentsu Marcomm Pvt. Ltd, – the Indian Subsidiary of Japanese Advertising Giant Dentsu has announced a JV with Mumbai Based Connecturf.   It will be a 51 – 49 JV with Dentsu holding the majority....
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All About RSS Advertising

by | posted: May 31, 2008
 Another Guest Post by Raghav Soni – A Regular Contributor   Online content consumption habits are undergoing a radical transformation. Internet users are increasingly consuming their content...
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Mobifusion releases mEngine 2.0 Platform

by | posted: May 31, 2008
Mobifusion, a provider of mobile content (they have tied up with Penguin, McGrawl Hill, and DK Multimedia for content) and products, has just launched mEngine 2.0 – a multimedia platform for the...
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China, US – 2 Of the Highest Sources of Traffic Attack: Akamai Report

by | posted: May 31, 2008
The Akamai report for “State of the Internet” (Q1 – 2008). The report (pdf – registration required) looks mostly at data on the origins of attack traffic, network outages and de-peering events,...
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Why Are Indian Companies So Keen on Looking Outside? A Look at some Strengths and Weaknesses of the Mobile Operators in India

by | posted: May 30, 2008
Through this post, we can possibly try and deal with some of the issues plaguing Mobile Operators in India, possibly get an insight into why they are looking to go Global. This may also lend some ideas...
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