I try and maximize my learnings and this is my humble attempt at sharing a part of whatever little i tend to observe. Welcome to a space that i hope will be at least a partial extension of me!

We wrote about the Juxt Consult report last time round (there was controversy controversy)! – this time we try and add some more to the previous analysis related to the psychographic nature of the audiences and some analysis on the sites that people visit.
 
Given Below is a Graph on The Other Purchases and Assets Owned by [...]

Another Guest Post by ‘pretty boy‘ Abhinandan Nardekar
 
The buzz in the Indian telecom industry is just refusing to die down. Close on the heels of talks of Bharti-MTN merger [which eventually turned out to be a damp squib], comes another killer punch. This one is from the much lesser talked about minnow – Spice Communications.
 
It [...]

Bangalore-based AeNwis e-Systems has announced the launch of ‘open2save‘, an  online venture for the retail industry.
 
open2save is apparently India’s largest aggregator of all deals and discounts available in the retail market.
 
With this, consumers can log on to the site and start using the service to get the best deals in their city.
 
The service has been [...]

All you Soap opera fans, it’s time to rejoice. After weeks of silence on the 3-G spectrum issue, The Great Indian Telecom Saga has come alive again. It seems that the two caretakers of the Indian telecom industry [DoT & TRAI] are just not able to keep their hands off each other’s throats. This time the reason is the entry of foreign players [as if they needed one].

There is a rumour floating around that HTC and Sony Ericsson Might Merge. Both Giants are losing Market Share. HTC has in fact lost some ground in the Smart Phone Market. Both bring unique strengths to the table.

Can Web 2.0 and Social Media Tools be used to create Penance Related Campaigns?

This is a post by Abhinandan Nardekar – a student at BITS Pilani
 
RTI activists now have something to cheer about. On May 31st RTI activist Shailesh Gandhi launched the website www.rtidirectory.in  designed by civic  activist Rishi Aggarwaal
 
The site allows people to upload their initial grievances and the response they got from the concerned Government authority. It also [...]

After a relatively long Siesta, WATShow decided to WAKE UP! This week, we bring to you Mr. Sanjay Trehan, the head of NDTV Convergence.
  
We asked Mr. Tehan a Couple of Questions Related To:
-       NDTV’s Online Video Strategy
-       User Generated Content Strategy
-       The Next Step for NDTVJobs.com
-       How can Users Contribute to the NDTV News Portal?
 
  [...]

A Guest Post by Raghav Soni - Regular Contributor 
 
There is an old saying that when everyone becomes pessimist that’s the time to be an optimist.
 
What really went awry:-
Earlier this year INR touched the level of Rs.39 to a dollar which made many software companies afraid of it because majority of their sales come from [...]

This is a Guest Post by Rishabh Kaul. A Reader of WATBlog.  
 
I was going through Indianroomates.in, a website quite similar to its American counterpart Roomates.com which aims to help and connect (mostly) the youth seeking accommodation. One thing that really caught my attention was the picture of Indian youth on the homepage. As bizarre as it may sound, [...]

Just watching the IPL Semi Final Between Chennai and Mohali and I noticed that the organisers of the event are starting to smartly integrate online models for their TV viewers. The latest being an application called Pulse Live.
 
Live Pulse not only updates the scores of the match online but it provides statistical coverage as well. The main [...]

Dentsu Marcomm Pvt. Ltd, - the Indian Subsidiary of Japanese Advertising Giant Dentsu has announced a JV with Mumbai Based Connecturf.
 
It will be a 51 – 49 JV with Dentsu holding the majority.
 
The agency is keen on propelling the Return on Involvement concept as opposed to ROI. This indicates that India is finally catching up [...]

 Another Guest Post by Raghav Soni – A Regular Contributor
 

Online content consumption habits are undergoing a radical transformation. Internet users are increasingly consuming their content on personal start pages, RSS readers, and widgets and are ensuring that websites do not get visited directly. This syndicated content revolution is being fueled by the widespread [...]

Mobifusion, a provider of mobile content (they have tied up with Penguin, McGrawl Hill, and DK Multimedia for content) and products, has just launched mEngine 2.0 – a multimedia platform for the Mobile.
 
mEngine 2.0 features an icon-based graphic user interface, support for multi-protocol/multi-platform/O.S, instant photos and graphics, a page flip feature, audio plug-ins and improved browsing speed that [...]

The Akamai report for “State of the Internet” (Q1 – 2008). The report (pdf – registration required) looks mostly at data on the origins of attack traffic, network outages and de-peering events, as well as a look at broadband connectivity by geography.
 
India’s contribution to global attack traffic: India contributes 2.53% to global attack traffic and ranks among the [...]