Reliance Jio Infocomm, the company behind India’s largest 4th Generation (4G) based ultra-high speed mobile broadband endeavor has unveiled some of the ancillary products and services that the new network will support.
Mukesh Ambani led Reliance Jio had been deeply engrossed in setting up a pan-India network of 4G Mobile Network and it will soon switch-on the network, post successful culmination of testing. However, 4G is such a powerful and abundant platform that it holds the potential to power multiple platforms which need high speed reliable internet to function.
What is Reliance Jio planning to offer on 4G?
4G is an all-encompassing mobile internet and communications standard. Interestingly, it can easily ferry Voice based communications, while at the same time, it can transmit and receive huge amounts of data. With speeds hitting 100 Mbps, Reliance Jio’s 4G can offer multiple internet based services. Accordingly Reliance is planning its own exclusive services like Music Streaming, Video Calling & VoIP services, Instant Messenger and even a Payment Gateway. Additionally, the company is also offering 100 GB of free virtual cloud storage labeled as Jio Drive. However, all of the above are software based products which have a lot of competition.
Besides these products, Reliance Jio is planning 2 groundbreaking platforms that will also work on 4G. First one is the Jio Television, which is essentially an Android based Set To Box (STB) that will offer Live Television (Jio Play) as well as Video on Demand (Jio World). The second product is a direct competitor to Tikona as this is a community MiFi platform allowing the customer’s WiFi dependent electronics to connect to internet via a mobile tower operated by the company.
4G’s potential has hardly been experienced or exploited. If Reliance Jio manages to offer reasonable tariffs, India might see a rapid rise in Mobile Internet users and the wired broadband might indeed become extinct. What do you think?