Google India Makes Google Apps For Business More Affordable, Reduces Fee By 45%

In a move to encourage small business adopt cloud technology, Google India has announced a 45 percent reduction on pricing for its Google Apps for Business. As a part of the new pricing, new and existing customers in India will now pay Rs 150 per user per month if they are on the flexible plan and Rs 1,500 per user per year on the annual plan – a 45% reduction on the previous price.


“India is home to around 47 million small businesses, yet only one per cent of these businesses are online. We hope that by making Google Apps more affordable, more small businesses in India will be able to move to the cloud and access a business-ready package of communication and collaboration tools,” said Ricky Kapur, Director of Enterprise Sales, Asia.

The Google App suite enables users to use web mail, calendars, cloud storage, and video meetings through Google’s consumer products, Gmail, Calendar, Drive, Docs, and Hangouts. These services which can be used anywhere at any time are available across mobile platforms and devices. ”With a 99.9% availability guarantee, zero scheduled downtime and 24/7 support, Google Apps, offers businesses security and support while removing the need to manage hardware, security updates or software patches. Gmail, Calendar, Drive, Docs and Slides now also work offline too“, Kapur added. Google hope that by making Google Apps more affordable,  small businesses in India will be able to access a business-ready package of communication and collaboration tools and reap the benefits of working in the cloud.

Google has always taken up initiatives to help SMBs in the past. In march the internet behemoth launched Google Business Groups (GBGs). Programmes like India Get Your Business Online and Women Entrepreneurs on the Web are some of the other Google initiatives in India designed to help small businesses come online and use the web to succeed and grow.Earlier in March, Microsoft launched cloud-based Office 365 for businesses, enterprises, corporate users and SMEs in India.
As compared to Google, charges of the Office 365 depends upon the usage pattern and customers type. Price for consumers the office home premium costs Rs. 499 per year and for businesses the prices vary from small to large businesses, ranging from $6 per user per month to $22 per users per month.It is great to see that internet giants are launching such plans and looking out for SMBs and SME.
Image Courtesy |  suredata

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