Voice blogging service provider Bubble Motion has launched an iPhone Application to boost Social messaging through speech.
Looking at expansion of user base through wider adoption of its services, Bubble Motion has launched an iPhone application titled ‘Bubbly’. The Social messaging centric app will help users to share their views/opinions through Voice updates. Followers of the user will receive an SMS or Facebook/Twitter update about the same. Clicking on the link will play the audio clip.
Android users need not fret as Bubbly will soon be available for them by March end.
Currently, this is a Value Added Service (VAS) on Vodafone, Airtel, Idea, Reliance and Tata Docomo & talks with Aircel are under way.
How is it Monetized?
Smartphones are being sold at a phenomenal rate. Hence adoption is bound to increase. However, the company monetizes the app by charging for Voice updates from Celebrities. “I believe that individuals would rather prefer to hear what a celebrity says than merely reading his views,” says Thomas Clayton, CEO and president Bubble Motion. At present, celebrities like Amitabh Bachchan, Yuvraj Singh, John Abraham, Sonu Nigam etc. are available on the service. However, there is no charge for the voice updates from general public. To further the reach of the app, the team wants to bring in additional public figures from Sports, Religion & Politics. The upcoming IPL5 & ongoing elections should provide enough fodder to “talk” feels Clayton.
With over 15 Million users so far, Bubbly should have ample scope to grow further. Couple that with tight integration with Social Networking Giant FaceBook & micro-blogging site Twitter, the service should see rapid adoption.
So far people have been typing out their views & opinions. This adds another dimension to expressing one’s thought. The company seems to have hit a right chord with people who may not be able to type correctly, but have an opinion to share.
Would you use this service to ‘Voice’ your opinion?