American Express Partners With LinkedIn To Create Customized Marketing Solution

After reaching 100 million users worldwide and 10 million professional users in India, the job and networking portal LinkedInsurely tops among the popular websites for the masses. Now, LinkedIn have also introduced easy way to apply for job directly on the company’s website  directly via ‘Apply with LinkedIn’ (plug-in).  Keeping in mind its rising popularity, American Express, a  global service company has chosen LinkedIn to create customized marketing solution which will targeted at  professionals and leverage their outreach in the country.

The American Express Experience campaign is all set to roll out on 11th, September 2011. The campaign is estimated to acknowledge esteemed group of professionals  and greet them with American Express Platinum services.

The American Express Platinum services is one of the products of this global service company. Some other products are the Green and Gold Charge Cards, Green and Gold Credit Cards, Airline Co-brand Cards, the Corporate Charge Card. This partnership  is also believed will induce rewards like reductions in annual fees, additional reward points, travel vouchers and other gifts.

The American Express Experience campaign is also said to pave the path for LinkedIn members to recommend such experience to their respective professional groups in their LinkedIn network.

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