The more we talk about it, the more we learn about its potential. The mobile revolution has long been talked about by us, and by the looks of it, we shall continue to do so for some time now. Mobile marketing/advertising is surely the future for the marketing/advertising world. Keeping this in mind, there have been many entrants in the world of mobile advertising, and a new entrant was launched by StratosHear in the form of MobiAdz.
About MobiAdz
MobiAdz is a mobile advertising network serving ad requests to a broad category of mobile websites. MobiAdz works with publishers and advertisers to provide them with the tools and analytics necessary for improved campaign performance.
Competitors
Well, here is the bad news for MobiAdz, and subsequently StratosHear. Considering the future of this market, there have been many entrants with the forerunners being AdMob, InMobi and iAd. AdMob got a great boost from Google towards the end of last year with the search giants buying the company for a reported $750 million, which AdMob used to expand their horizons. InMobi expanded to the US market, and their efforts were aided by getting a boost in the form of funds from their existing investors. iAd is comparatively new but still with Apple’s backing, it definitely is going places. Looking at the pedigree of competition, MobiAdz has their work cut out for them.
3G services will only be a boost to the mobile advertising industry. Let us wait and watch if MobiAdz can hold on with so much potential in the market. Do you think they will make it against the big boys?
