The biggest win for Facebook with the Yahoo partnership recently is the integration with popular photo sharing site Flickr.com. The reason this is both important from Facebook and India point of views is because of the following. Photo sharing is the no.1 activity Indian users do on social media.
Check the graph below:
In one of our interviews even Orkut had admitted that photo sharing and conversation around photos seems to be their most used feature these days.
With this new integration one just need to connect connect Flickr and Facebook accounts and an automatic update shall be sent to your Facebook feed every time you upload a public photo or video.
Check Screenshot For example:
Flickr is using its parent company Yahoo’s Yahoo! Updates platform to power this integration.
All in all this a big win win situation for both Flickr and Facebook. Facebook was fast becoming the hub for personal photos while Flickr started catering largely to amateur photographers and those taking multiple picture series at events. This integration ensures that both Flickr and Facebook benefit from each other.
