IAMAI is hosting its 2nd Mobile Ad conference in mumbai on the 7th of April. Here is what you can look forward to at the event.
Event Agenda
10:00-11:15 hrs – Panel Discussion 1: Creating successful business model for Mobile Advertising in India
Session Moderator – Lloyd Mathias, President & Chief Marketing Officer, Tata Teleservices*
Panelists:
Raj Nayak, Chief Executive Officer, NDTV Media
Vinish Kathuria, Chief Operating Officer, Spice Digital
Sanjay Tripathy, Executive Vice President – Marketing and Direct Sales Channels, HDFC Standard Life ©
Mahesh Narayanan, Country Manager, AdMob
11:20-12:35 hrs Panel Discussion 2: Mobile Advertising: the next big thing – Capabilities and challenges
Session Moderator – Shailesh Rao, Managing Director, Google India
Panelists:
A R Vishwanath, Chairman, CEO & Founder, IMI Mobile
Vijay Shekhar Sharma, Managing Director, One97
Raj Singh Bhandal, Managing Director – India, 2ergo group
13:35-14:50 hrs Panel Discussion 3: Who owns the end user and how much is this relationship worth to brands?
Session Moderator – Arvind Rao, Chairman, CEO and Co-founder, OnMobile Global
Panelists:
Sujai Srivastava, Head Mobile Advertising, Reliance Communications
Ajay Vaishnavi, Director- Telecom, Times Internet
Chirag Jain, Vice President, Webaroo
15:05-16:20 hrs panel discussion 4: Overcoming the challenges of delivering successful creative mobile campaigns
Session Moderator – TBA
Panelists:
Saleem Mobhani, Head mEntertainment, Bharti Airtel Limited
Abhijit Saxena, Chief Executive Officer, Netcore
Atul Madan, VP mAdvertising, Comviva
Apoorv Kumar, Chief Operating Officer, Value First
16:25- 17:40 hrs Panel Discussion 5: Driving mobile advertising revenue at the intersection of mobile social networking And location
Session Moderator - TBA
Panelist:
Sanjay Goyal, Founder & CEO, ACL Wireless
Kiran Konduri, Co Founder, Asklaila
Satya Yerramsetti, Chief Executive Officer, 160by2
WATBlog shall be present for this event and would be covering it as well. You can register for the event at – > http://ievents.iamai.in/mobilead/registration.php

