It seems that everyone nowadays have started to understand the power of Facebook and how use of Facebook can lead to direct profits and hassle free user management. Web- based online office suite provider, Zoho recently announced the implementation of Facebook Connect on their website. This strategic implementation alone opens up Zoho’s on line application suite to more than 400 million Facebook users as the users can now directly Login to Zoho Applications Using Facebook Credentials. Not only this, new Zoho users who do not have an account on Zoho can log into the Zoho Suite using their Facebook accounts.
From now on when you visit Zoho’s homepage at www.zoho.com, all you need to do is just “Sign In using Facebook” and after that you will get sign-on access to all Zoho applications, including Zoho Office Suite, Zoho CRM, Zoho Meeting, Zoho Creator, Zoho Invoice, Zoho Projects and more. According to Zoho evangelist, Raju Vegesna “On one side, users can login to Zoho using their Facebook credentials and on the other side, Zoho has the Apps for Facebook platform making it a seamless integration.”
Zoho’s online suite used to be the market leader in Online office solutions at some point of time but after the launch and success of Google Docs, Zoho has lost some market shares and of-course users too. Facebook Connect will definitely help Zoho making it’s online office application viral. This is because users signing in via Facebook will have the option to notify their Facebook friends about their Activity on Zoho via Facebook Connect and Wall posts. And in today’s age of Social Media – this will actually help users in their daily online activity. In such a situation if Zoho succeeds to re-gain it’s lost customers, Google might have to feel the heat!
