News Roundup: SulekhaB2B Garners Half A Million Members; SaffronArt Launches iPhone App


SulekhaB2B.com, the Indian trade portal for global arena has crossed half a million registered user base. This comes at a time when small and medium businesses has seen decline in product demand across sectors in recent past.

SulekhaB2B is nothing new feature-wise and mainly resembles Alibaba. It has been able to gain ground due to its India Centric focus and associations with business bodies across the globe. Sulekha has diversified its online presence into many different verticals but its cash cow still remains to be SMB subscriber base. Sulekha is surely riding on its trade portal to bring in revenues and growth in future.

According to Mr. Vivek Batra, Director of Global Sales and Operations for Sulekha B2B, “We are working on various new services and initiatives that will make it easy for Indian SMEs to promote their products to international markets, thereby increasing their competitiveness, giving them more global exposure, and diversifying customer base.”

Online trade portals are yet to provide simplified solution to businesses rather than feature laden complex solutions. Sites like IndiaMart, SulekhaB2B should provide tailor made solutions catering the real needs of SMB’s in India as Indian businesses are way different than China.

SaffronArt Launches iPhone App

SaffronArt thinks that many people would like to buy arts through mobile rather than online or physical presence. To facilitate such transactions SaffronArt has launched an iPhone App. Earlier it launched app on Java platform for mobiles.

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SaffronArt is Indian based auction house and owns a commerce portal named Saffronart.com to display and sell Indian art work to global audiences. The new app being available on iPhone will provide much better user experience to buyers before making a purchase.

The main features of SaffronArt’s new mobile bidding application includes bidding on new items, sales catalogues, auction progress and lot details along with search function to go through its whole repository.

One thing which should be noted is the iPhone app market is very nascent in India so this app is primarily to cater the global audience looking at demand for extravagant Indian Artwork. iPhone is finding heavy usage among affluent population and launching a iPhone app will help SaffronArt to bridge the digital gap in Art Selling.


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