King Of Pop Is The King Of Web Too


King of Pop – Michael Jackson is no more but he still has the power to bring things to his feet. Yesterday, Michael Jackson’s sobering memorial service has been watched as the 2nd most popular event on the web ever. Social Media had already made the arrangements & partnerships to cover this event, including MySpace, Facebook (partnership with CNN), Ustream (partnership with CBS), and Hulu offering live streams.

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This was the second biggest web event ever after the earlier President Obama inauguration ceremony drew maximum attention over the web. Although, its too early to compare the traffic but here is a small look to the comparison of web traffic

Web traffic on MJ Memorial

Omniture reports CNN traffic:
72 million page views
10.8 million unique visitors
8.9 million live video streams

Ustream:
4.6 million total streams
1.6 million total unique visitors
12,000 messages per minute sent through chat/Ustream’s Social Stream

Facebook:
1 million users posted approx 800,000 status
MJ page has 7 million fans

CNN
733,000 status updates
759,000 Facebook users viewing broadcast
6,000 updates/minute at the peak

E! Online
9,000 status updates
87,000 Facebook users viewing broadcast

ABC
48,000 status updates
97,000 Facebook users viewing broadcast

MTV
5,000 status updates
21,000 Facebook users viewing broadcast

Twitter
On MJ memorial ceremony, twitter reported over capacity. All of the top 10 Twitter searchers this afternoon – MJ Memorial, #michaeljackson, RIP MJ and Smokey Robinson – were regarding Jackson or people speaking or performing at his memorial.

Web Traffic on Obama’s Inaugration

Facebook
600,000 status update
Averagely, 4,000 status updates every minute during the broadcast
Obama’s Facebook page more than 6 million fans and more than 500,000 wall posts

CNN
Over 18.8 million live streams
21.3 million streams after speech and 136 million pageviews.

There’s nothing much to say but we’ll Miss You, MJ. No one can ever replace you.


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