The budget is a very important issue of interest for every citizen and it pays to catch the budget news fast accompanied with good budgetary analysis. This election witnessed a major shift towards Election 2.0 (with everyone using Web 2.0 to discuss and analyse developments), the same could be said for the upcoming union budget (today) as online portals try to lure audience with various budget related initiatives.
Budget goes Budget 2.0 ?
TAN ties up with Microsoft and Facebook
TAN (Times Audience Network), the online video arm of The Times Group, will be streaming the live Budget feed in tie-up with Microsoft, Facebook, and Akamai. The site would also be covering the event through major video contributions from its sister networks – ET NOW and Times NOW. It would also provide other on-demand videos, live news feeds, special updates from varied sources.
The site will involve its users and invite them to take part in real-time conversations with TV anchors and analysts by taking the help of Facebook connect and Live Stream Box. To catch live budget updates user can visit [ http://budgetlive.economictimes.com ], the site would go live on budget day.
Nautanki.TV-Live broadcasting
Nautanki.tv would also be using a Facebook platform. Partnering with UTVi, it will stream Budget 2009 live for two days-July 5&6. The video stream is available at [ http://www.budget.nautanki.tv ].
Online publishers are also facilitated with embeddable code to broadcast the live event on to their sites. To know more about broadcasting visit [ www.live.nautanki.tv ].
Users can also catch budget updates on:
Economic Times (news based)
It seems online media channels are leaving no stone unturned in attracting audiences and making the most from major political and financial events. This time online competition is less compared to Election-09 as many news portal are still sticking with their plans to provide budget updates along with general news.
