http://www.watblog.com/2009/05/04/mtv-to-split-ad-revs-with-facebook-twitter-future-implications/ The Refreshing Blog on Web, Advertising and Technology in India! Wed, 08 Feb 2012 06:34:44 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.watblog.com/2009/05/04/mtv-to-split-ad-revs-with-facebook-twitter-future-implications/comment-page-1/#comment-17065 thevoice@voicedup.com Mon, 04 May 2009 20:09:50 +0000 http://www.watblog.com/?p=7602#comment-17065 This will certainly reshape the landscape of social web sites. This is the first time a social networking site will share ad revenues generated from the broadcast of the show with a major content provider instead of just receiving exposure for the site. This venture will certainly lead to other social web sites to demand the same content sharing deal from large corporations looking to take advantage of the new up and coming social networking sites. Left out of this equation is Myspace. It will be interesting to see how NewsCorps Rupert Murdoch markets the second largest social web site with its 130 million members worldwide. This will certainly reshape the landscape of social web sites. This is the first time a social networking site will share ad revenues generated from the broadcast of the show with a major content provider instead of just receiving exposure for the site. This venture will certainly lead to other social web sites to demand the same content sharing deal from large corporations looking to take advantage of the new up and coming social networking sites. Left out of this equation is Myspace. It will be interesting to see how NewsCorps Rupert Murdoch markets the second largest social web site with its 130 million members worldwide.

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