JPG Magazine Back on Track After Near Death Experience
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JPG the popular photography magazine with user generated content is back from the gallows. Seth Familian, the VP of Product Management at JPG Magazine explains in this blog post.
“Our new investors agree with you–and believe strongly in the potential of JPG as a business. So I’m looking forward to working with them to creatively drive revenues while enhancing the quality of the JPG experience. I’m also looking forward to working with our Premier Community Partner, Adorama, to develop wonderful opportunities for all of you to reach a broader audience as well as better engage around the photography equipment you use and love.”
A couple of months ago as I opened my mailbox, I found a mail from the editors of JPG magazine announcing that it was shutting down (along with its publisher 8020 media) due to financial reasons, saying that the recent economic crisis and the associated slump in advertisement hit them hard. They said that the portal would be shutting down formally on 5th January.
What happened over the next few days was simply fascinating. On 2nd January, they published this blog entry:
“With our most recent announcement that we will be closing 8020 and JPG, we received an enormous amount of support from the community. Thank you for that — it means a lot to the team here and it shows that JPG is made up of wonderful people. Along with that support, we have also received some interest from qualified parties who may be interested in acquiring the company so that JPG could live on. We don’t want to get your hopes up unnecessarily, but there is nothing we would want more then for JPG to continue in some form, and we are working on that now. Stay tuned and let’s keep our collective fingers crossed.”
A portal http://savejpg.com/ was setup which became the mouth pice for all those who wanted to save JPG as well as a common meeting point. Apart from this there were also discussions about why the management didn’t inform the members of the situation earlier all over the web.
But it looks as if all is well now at the media house.
JPG magazine is a reader generated photography journal which has nearly 2 lakh online members and is a quite well known photography portals on the web. The best photos from the web are published in their magazine which is published 6 times a year.
Last year, JPG raised a lot of eyebrows when it’s founders announced their retirement claiming that the CEO of 8020 media wanted to minimize their contribution.
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