CNN-IBN Launches IBNPolitics.com In The Run Up To Lok Sabha Elections


CNN-IBN has launched a politics focused web property in IBNPolitics.com. This online destination would have blogs from former Prime Minister H.D. Deve Gowda as well as other guest bloggers like Infosys co-founder and author Nandan Nilekani, BJP ideologue Sudheendra Kulkarni and politician and activist Jaya Jaitly. The site would also feature news besides for these blogs and debates. Users can also engage into politics by commenting on live blogs and chats on the election, uploading their videos, photos, and can search anything related to General Elections 2009. User can also locate their polling booth with the help of Google Map.

Rajdeep Sardesai, Editor-In-Chief, IBN18 Network has this to say about the site – “IBNPolitics.com promises to be the first news website that comprehensively covers politics in India and specifically elections in this big General Election year. This is the one stop website where you will get anything connected with elections and politics and a time when elections 2009 are top of the mind.”

The 15th Lok Sabha Elections have been announced and the balloting will start to take place on the 16th of April which is less that 50 days away. This times elections has a lot of online buzz associated with it. Both parties seem keen to take the election campaigns online and engage the online audience. Even brands like Tata tea have been leveraging the interest in elections post 26/11 attacks by launching and promoting Jaagore.com their website which aims to garner voters for the upcoming elections.

This move by IBN i.e. Web18 in effect ( as ibnlive.com redirects to ibnlive.in.com) is keeping in mind this huge public interest in the upcoming general elections and to cash in on the same.


2 Responses to “CNN-IBN Launches IBNPolitics.com In The Run Up To Lok Sabha Elections”

  1. March 4, 2009 at 7:05 pm #

    I think it will be a great site for the people who like to share Election activities.

    Harry,

  2. March 5, 2009 at 2:10 pm #

    It’s a old news. They have launched it nearly before a month. So be updated with latest one.

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