Given the reasons that you pointed out and a general way of looking at things, the best part of freshers is their huge numbers.. and what I hope someone who wants to make it big in this niche realize is the volume business and revenue generation through Value addition/services.. and get the community thing going on…

I heard many a times in my discussions with all the job portal companies that they are seriously looking at this segment. We almost signed an agreement in last Oct with one of the India’s biggest internet/media company. Anyways, it didn’t workout at the last moment because of some change in management and subsequently in their strategy.

However, nobody was talking about a recruiter/employer subscription based revenue model. They are not looking at just gathering resumes and listing jobs.

All are talking about creating a great technological platform which will help companies and colleges to collaborate seamlessly, in the process, reducing the cost, time & effort in the recruitment cycle.

some other points that came up in our discussions:

(1.) Setting up a quality assessment system. Or collaborating with some existing company in terms of designing and conducting written tests.

(2) Cutting down the training cycle of companies by providing training in the campuses to the recruits after they get selected

(3) Setting up a channel/collaborating with a DTH provider, to broadcast employer related content. this helps in brand building as well as in educating students about industry

Revenue Model:

(1) selected jobseeker pays one/two months of salary.

(2) Employer pays for branding

(3) Employer pays for recruitment services

(4) Employer pays for training services

(5) Colleges pays for branding

(6) Colleges pay for training services

(7) Colleges pay for technology usage (pay-per-usage)

If InfoEdge can put a long term vision in this venture then I am sure the market is too huge and waiting to get captured in a big way. This can even surpass Naukri’s current revenues in 2-3 years of time.

However, if it starts to see as just another portal and doesn’t put emphasis on offline strategy, then I doubt about the prospects of this venture.

Anyways, its good that some action started again in this space.