Comments on: All About RSS Advertising

By: Vivek Jain

Vivek Jain — Sun, 01 Jun 2008 11:02:38 +0000

Gr8 write up..well covered all aspects.. absolutely true.. i have been lukin for this RSS advertisin from adsense for quite sometime now.. finally they r comin out wit it..:))

By: Harshil Karia

Harshil Karia — Sat, 31 May 2008 16:26:40 +0000

well not necessarily. Even if CTR’s are falling i think advertisers prefer being in arenas where audiences are spending time and figuring out innovative ways to engage them. That puts the onus on advertisers. Google spent some time without any revenue before they figured out a sustainable search marketing model. Similarly people are spending time figuring out Social Media models as well. The onus is on advertisers to create good enough models where audiences are spending time. If an advertiser moves away from a medium just because CTR’s are low (despite audiences spending time on it) - it would be both foolish and indicate a lazy attitude. Conventionally, people have never ‘liked’ advertising. And that will remain.

By: raghav soni

raghav soni — Sat, 31 May 2008 15:46:02 +0000

harshil there is one correction for the thing (the advertisers flock where the audience flocks)…….dont u think that if ctr’s are falling that’s because people are becoming familiar with methods of advertisements so they do not fall into the trap as people visiting web site’s are not declining…