http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/ The Refreshing Blog on Web, Advertising and Technology in India! Wed, 08 Feb 2012 06:34:44 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/comment-page-1/#comment-4860 Rupesh Mandal Mon, 21 Apr 2008 07:24:36 +0000 http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/#comment-4860 Harshil, I agree with your point.. even long back I had blogged on a comparison between various "Get paid to read SMS ads" services.. and raised questions on conversion ratio. I hope you'll like that:- http://fundubytes.blogspot.com/2007/06/mginger-admadmobi-sms2india-are-they.html Harshil,
I agree with your point.. even long back I had blogged on a comparison between various “Get paid to read SMS ads” services.. and raised questions on conversion ratio. I hope you’ll like that:-
http://fundubytes.blogspot.com/2007/06/mginger-admadmobi-sms2india-are-they.html

]]> http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/comment-page-1/#comment-4857 Harshil Karia Mon, 21 Apr 2008 06:19:46 +0000 http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/#comment-4857 they have. Which is what one of the concerns is. ultimately the service wont yield value to advertisers. In this case however, if Airvoice ties up with mobile service providers and service providers themselves push it as well, then one can see more consumers adopting the model. It's likely that they (service providers) will push the service because they too are looking at ways of increasing revenue per customer. By getting the advertiser in the loop, here lies a fantastic opportunity. In the case of voice calls - consumers are always "doing this" i.e. the activity of calling thus they are integrating a revenue model into an already established habit. So on a rational level it should work. Having said that, consumers may just become immune to the ads over time and factor in those 15 seconds as i said above - so value is the keyword that i think is missing. they have. Which is what one of the concerns is. ultimately the service wont yield value to advertisers. In this case however, if Airvoice ties up with mobile service providers and service providers themselves push it as well, then one can see more consumers adopting the model. It’s likely that they (service providers) will push the service because they too are looking at ways of increasing revenue per customer. By getting the advertiser in the loop, here lies a fantastic opportunity. In the case of voice calls – consumers are always “doing this” i.e. the activity of calling thus they are integrating a revenue model into an already established habit. So on a rational level it should work. Having said that, consumers may just become immune to the ads over time and factor in those 15 seconds as i said above – so value is the keyword that i think is missing.

]]> http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/comment-page-1/#comment-4856 SS Mon, 21 Apr 2008 06:13:07 +0000 http://www.watblog.com/2008/04/21/now-get-paid-to-listen-to-ads-on-your-mobile-phone/#comment-4856 but havnt the "get paid to do something" models bombed everywhere after the initial hype? but havnt the “get paid to do something” models bombed everywhere after the initial hype?

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