Tradeindia.com which provides a platform to buyers and sellers across the world and is probably one of the well known B2B websites in India has launched a online news site for SME’s. The news site can be accessed from http://smetimes.tradeindia.com.

Speaking on the launch of this new initiative the CEO of Tradeindia, Mr Bikky Khosla said, “SME Times — the news portal of Tradeindia will be a one-stop information library for the exim sector. With our wide reach, news can help to improve business practices. As SMEs are exposed to new information, ideas, and values, many will become increasingly aware and interested and, eventually, they will be able to decide what action to take that is best for their businesses.”

This extension by Tradeindia is quite natural given that it already has many SME’s on its platform. A news portal like this can drive stickiness for a site like tradeindia which is primarily a B2B listing site. This news portal will drive people to log on to the site on a more frequent basis to be informed.

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