You are browsing the archives of 2008 April.

1)    Online Marketing & Business Development Associate 

 
Company: Synage & Deskaway
Location: Colaba (Lions Gate), Mumbai

 
Synage, a mumbai-based software-as-a-service (SaaS) startup is looking for summer interns and full time professionals that want to be a part of this exploding online software industry.
 
 
To read more about the job click HERE.
 
 
PS
Deskaway was one of the Products Showcased at January’s edition of Proto.in in [...]

Once again, after a long weekend Siesta, WATShow is back! We caught up with Mr. Rohit Sharma, the COO of Zapak Digital Entertainment Limited.
 
 
We tried to get a few insights from Rohit Sharma by questioning him about:
1)    Zapak’s Applications on Social Networks
2)    Zapak’s movement away from gaming to entertainment and email
3)    Future of Zapak Girls
4)    [...]

Yahoo India has launched the local search engine (public beta launch). Here is the link.   
 
 
 
The local search is currently available in the top 4 cities - Delhi, Mumbai, Bangalore and Chennai.  The Product is Integrated with Yahoo Maps. The interface is great and it combines the map’s ability to generate directions. So if you search for a location, you [...]

 MySpace is preparing to boost its advertising systems, by launching a targeted ad platform called HyperTargeting and creating a Web-based system that lets vendors purchase ads without dealing with human sales teams.
 
 
MySpace uses proprietary technology to build a detailed profile of each user and their friends, including age, gender, location and interests. Much of this information is pulled contextually from [...]

 
Brace up. After the 15th of June, you probably will be able to use your mobile phone as a debit card or a credit card.
 
 
The Reserve Bank of India, in its annual policy statement on Tuesday, said it was in the process of formulating the guidelines for a payment system using mobile phones. RBI is in [...]

OK fine. Frankly, I get pissed off when people (websites, yaar) serve me car loans ads for a BMW when I do not even have money to buy a Bajaj Pulsar. (What I do with all my salary, is another question altogether). At times, I so wanna ask these ad-networks, what do you see in my profile that suggests that it’s ok for you to prompt me to go and buy an eight-cylinder, 3000 CC sedan? That, however, is not an option. Not anymore.
This news piece says, Yahoo is planning to let the end users know their ad profile. What this means is, that you will be able to right-click on an ad and find what exactly in your profile has prompted Yahoo to deliver that ad of the matrimony website

MySpace will now feature karaoke, powered by Ksolo, a karaoke site that Fox Interactive Media (parent company of MySpace) had acquired nearly two years ago in April 2006 (the stand alone site itself hasn’t been able to generate too much traction).
 
 
 
Essentially, MySpace Karaoke will provide users with music to sing along with, while song lyrics will scroll transversely on [...]

Zapak.com has announced a special gaming destination for kids called ‘Zapak Kids’, which is targeted at kids up to 14 years of age. This segment contributes almost 25 per cent of the traffic on the gaming portal. Zapak Kids will offer a portfolio of over 70 games with edutainment, a virtual world for kids and kids-specific community [...]

World’s leading B2B e-commerce portal Alibaba.com from the China based Alibaba Group and Infomedia India Limited, India’s largest Yellow Pages and special interest publishing company from the Network 18 group, on Tuesday announced a multi-year strategic partnership aimed at addressing the small and medium-size enterprises (SMEs) market in India.
 
 
In 1999, former English schoolteacher Jack Ma launched Alibaba.com from an [...]

In 2007, Radiohead a British Band, launched its album online and ditched EMI, one of the World’s Biggest Record Labels. Sometime that year, the band Koopa became the first band to enter the top 40 (UK Charts) without ever having a record deal, or a record in the shops. “We built our own website. Then we started advertising that on Google, [...]

In the last post we discussed ephemeralization – doing more with less and its importance with respect to product related technologies. We sort of also saw how that applies to certain web products as well. For example Facebok – by allowing users to do more with one portal, has been perceived as an innovator and also gained [...]

 
Check out this video – its made by a group of 3 Austrian pseudo musicians (they call themselves iBand). It’s a song titled ‘Life is Greater than the Internet’. Personally I think the vocals are quite crappy but it’s quite exciting to see this innovation through which these guys have become mini pop cultural artefacts [...]

Dan Neary and Shailesh Rao spoke at the IAMAI India Digital Summit about search moving away from Keywords to natural language search, image search, behavioural search, serendipity search and tagging.
 
 
Well here is something that should be able to tell you more about the image search part of it. Google has claimed that it is close to perfecting a [...]

Sulekha.com has just executed and launched a series called the ‘Sulekha Book Series’. This apparently has been in talks for a while.
 
 
 
Quite simply, what it does is rewards the best bloggers in Sulekha by publishing a book featuring their best work. Each book has a theme, sketches and goes to sale on Indiaplaza.in (and Sulekha.com). Moving forward, 2 Books [...]

According to sources at CNet, Twitter signed a term sheet for “either $15 million or $20 million”. The investor has not been confirmed so far but it seems to be an inside round of funding.
 
 
Last summer Twitter raised about $5 Million.
 
 
People still seem to be fascinated with the business model despite any clear revenue stream to [...]