Online Matrimony Market Statistics Reveal 12 Million Users!

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A recent study by JuxtConsult reports 12 million users for Online Matrimony. There are a bunch of players in online matrimony covered in our matrimonial shootout last year. More statistics have been revealed in this report. Here are the statistics:

  • 50% members of marriage portals live in the five metros.
  • 79% of online matrimony surfers are well-qualified.
  • 100 odd matrimonial sites exist in India.
  • 50% growth rate in marriage site sector.
  • Online matrimony is worth Rs 140 crore, up from Rs 58 crore in 2006.
  • Visitors moving to the Net for matrimony up from 15% last year to 48%.
  • Over 12 million Indians use online matrimonial searches.
  • Matrimonial sites are now the 13th most popular mainstream online activity.

The above statistics does show the potential of online matrimony and its growth but what needs to be questioned is will this scale or newer models of social networking will affect its growth? What do you think??

Stats Source: IndiaToday

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Rajiv Dingra

Rajiv is a prolific blogger who has over 1000 blog posts to his credit at WATBlog. The Founder & CEO of WATMedia our parent company and the Chief Blogger at WATBlog, he has been the driving force of the WAT Evolution. Rajiv does some excellent analysis of the digital media industry in India and often brings out deep insights with his inimitable style of interviewing. Just mail rajiv|at|watblog|dot|com and it will reach him..

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