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	<title>Comments on: (Online) Buzz = Box Office (Boom)?</title>
	<atom:link href="http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/</link>
	<description>The Refreshing Blog on Web, Advertising and Technology in India!</description>
	<pubDate>Sat, 06 Sep 2008 17:18:41 +0000</pubDate>
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		<title>By: Sahil</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4324</link>
		<dc:creator>Sahil</dc:creator>
		<pubDate>Sat, 29 Mar 2008 17:47:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4324</guid>
		<description>Yashraj has indeed taken internet seriously for tashan promotions.

They have launched official Facebook and Orkut communities... links below

http://www.facebook.com/group.php?gid=10506249063

http://www.orkut.com/Community.aspx?cmm=47375752

Users are discussing all sorts of stuff.... they also have some exclusive All the best video clips by the stars..... 

An insider told me that they will be posting some very very exclusive content shot only for the net soon on these communities.

Way to go Yashraj !</description>
		<content:encoded><![CDATA[<p>Yashraj has indeed taken internet seriously for tashan promotions.</p>
<p>They have launched official Facebook and Orkut communities&#8230; links below</p>
<p><a href="http://www.facebook.com/group.php?gid=10506249063" rel="nofollow">http://www.facebook.com/group.php?gid=10506249063</a></p>
<p><a href="http://www.orkut.com/Community.aspx?cmm=47375752" rel="nofollow">http://www.orkut.com/Community.aspx?cmm=47375752</a></p>
<p>Users are discussing all sorts of stuff&#8230;. they also have some exclusive All the best video clips by the stars&#8230;.. </p>
<p>An insider told me that they will be posting some very very exclusive content shot only for the net soon on these communities.</p>
<p>Way to go Yashraj !</p>
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		<title>By: Anshu Arora</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4280</link>
		<dc:creator>Anshu Arora</dc:creator>
		<pubDate>Fri, 28 Mar 2008 07:24:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4280</guid>
		<description>Yeah Its true....Aamir Khan has created a blog of his own....which clearly signifies tha need of the film industry to make online marketing for the success of their films....and as far as the Yash Raj banner is concerned their movie does well in India aswell as abroad and the success for their movie abroad depends largely on anline mareting...be it the likes of Dilwale Dulhania Le Jaenge(i loved the movie) or DHOOM:2....they are on for it....</description>
		<content:encoded><![CDATA[<p>Yeah Its true&#8230;.Aamir Khan has created a blog of his own&#8230;.which clearly signifies tha need of the film industry to make online marketing for the success of their films&#8230;.and as far as the Yash Raj banner is concerned their movie does well in India aswell as abroad and the success for their movie abroad depends largely on anline mareting&#8230;be it the likes of Dilwale Dulhania Le Jaenge(i loved the movie) or DHOOM:2&#8230;.they are on for it&#8230;.</p>
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		<title>By: Saad</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4099</link>
		<dc:creator>Saad</dc:creator>
		<pubDate>Thu, 20 Mar 2008 02:00:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4099</guid>
		<description>Interesting Reading. I was surprised to see 2000+ comments in Aamir Khan's blog. Good work</description>
		<content:encoded><![CDATA[<p>Interesting Reading. I was surprised to see 2000+ comments in Aamir Khan&#8217;s blog. Good work</p>
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		<title>By: Ankit Saxena</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4001</link>
		<dc:creator>Ankit Saxena</dc:creator>
		<pubDate>Sat, 15 Mar 2008 17:51:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-4001</guid>
		<description>@Rajiv
Yashraj is serious about business.Last heard, they were recruiting people from IIMs. There is a high probability that a lot of online stuff that we keep seeing about their movies is actually injected by them. Its foolish to think they will ignore such a marketing opportunity.

@Maneesh
Exactly</description>
		<content:encoded><![CDATA[<p>@Rajiv<br />
Yashraj is serious about business.Last heard, they were recruiting people from IIMs. There is a high probability that a lot of online stuff that we keep seeing about their movies is actually injected by them. Its foolish to think they will ignore such a marketing opportunity.</p>
<p>@Maneesh<br />
Exactly</p>
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		<title>By: Arun</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-3993</link>
		<dc:creator>Arun</dc:creator>
		<pubDate>Sat, 15 Mar 2008 09:02:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-3993</guid>
		<description>Yes, the online presence and info of indian movies will create that much needed hype for the movie which is about to be released. In my opinion blogs, especially entertainment and society blogs can be a relevant medium to advertise.

regards

simple way of life</description>
		<content:encoded><![CDATA[<p>Yes, the online presence and info of indian movies will create that much needed hype for the movie which is about to be released. In my opinion blogs, especially entertainment and society blogs can be a relevant medium to advertise.</p>
<p>regards</p>
<p>simple way of life</p>
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		<title>By: maneesh</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-3978</link>
		<dc:creator>maneesh</dc:creator>
		<pubDate>Fri, 14 Mar 2008 16:46:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-3978</guid>
		<description>right..
also another fact can be that a whole lot more bloggers are getting into the picture.. and most of them do inevitably say something about the film industry.. am sure at least 7 in every 10 personal blogs must have at least 1 films review..

another aspect is producers getting behind the net.. I read an interview about akki's new movie on msn today.. and the interview was of the producer sajid nadiadwala and the about the the film mroe than the actors in it.. I quickly went over to their (nadiadwala's) website and saw a whole bunchof press releases about this movie "kambakht ishq".. and for a movie buff like me that was quite a surprise considering i hadn't heard of the flick before..

the whole point of that long para.. that perhaps you are right.. it might be more to do with production houses getting serious about the net... which is good</description>
		<content:encoded><![CDATA[<p>right..<br />
also another fact can be that a whole lot more bloggers are getting into the picture.. and most of them do inevitably say something about the film industry.. am sure at least 7 in every 10 personal blogs must have at least 1 films review..</p>
<p>another aspect is producers getting behind the net.. I read an interview about akki&#8217;s new movie on msn today.. and the interview was of the producer sajid nadiadwala and the about the the film mroe than the actors in it.. I quickly went over to their (nadiadwala&#8217;s) website and saw a whole bunchof press releases about this movie &#8220;kambakht ishq&#8221;.. and for a movie buff like me that was quite a surprise considering i hadn&#8217;t heard of the flick before..</p>
<p>the whole point of that long para.. that perhaps you are right.. it might be more to do with production houses getting serious about the net&#8230; which is good</p>
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		<title>By: Rajiv Dingra</title>
		<link>http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-3975</link>
		<dc:creator>Rajiv Dingra</dc:creator>
		<pubDate>Fri, 14 Mar 2008 10:51:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/03/14/online-buzz-box-office-boom/#comment-3975</guid>
		<description>Great post ankit. Though I might be surprised if Yashraj is behind any online buzz creation. I think its the opportunistic bloggers and forum creators who have understood the search trends for a soon to be released movies that might be populating the search results. Was there any tashan official website launched yet?</description>
		<content:encoded><![CDATA[<p>Great post ankit. Though I might be surprised if Yashraj is behind any online buzz creation. I think its the opportunistic bloggers and forum creators who have understood the search trends for a soon to be released movies that might be populating the search results. Was there any tashan official website launched yet?</p>
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