Startup Updates :, and


Rivals4ever.comRivals4Ever pitches popular brands against each other.


The brief that we received from the company said or r4e is the ultimate destination for anyone who has a passion for anything in life. It is aimed at revving up the emotions of all those who feel strong about anything. Thought of after watching the Hollywood flick “Fever Pitch”, r4e is the brainchild of an individual who had no place to shout that McLaren is not just good but that it is better than Ferrari.

So you see, r4e is not just one of those community sites where like-minded people get together and discuss how smart they are in supporting what they support. It is essentially about rivalry. It is a plaza where like-mindeds meet the unlike-mindeds. And then what ensues is what we call ‘RIVALS4EVER’!

The website had some interesting “rivalries”. Including my favourite “Sholay Vs. Dilwale Dulhaniya Le Jayenge” and, I am sure, the world favourite “Bill Gates Vs. Steve Jobs”. Clicking on “Join Rivalry” takes you to another page, where the “Weapons” and “Weaknesses” of both the brands are given. Needless to say, fans of one brand add the “Weapons” for their brand, as well as the “Weaknesses” of the rival brand.


All I can say is that this concept, although holds the interest in the beginning, does not deserve more than a Facebook application. What was the point in creating a complete website around this, I do not understand? There is no depth in the website. You play with it, for may be, three minutes and then move on.


(Startup submitted by Abhishek , founder Rivals4ever)




(Submitted by John Philip Green | Co-founder, CTO, is a website build around the community model aimed at providing online education about various topics. So, there are topics. And the members of the topics are either people who are interested in knowing about that topic or people with some knowledge about the topic, interested in sharing their knowledge with the community.


The brief we received mentioned that the website is done in conjunction with Educomp. Educomp has made quite a mark in the Indian online education scenario. It has the right material for such a venture. As of now, going through the website, I could see more of the students than teachers in all the communities, I hope they are able to scale up from this point and add relevant material to their website. Depending solely on the end user input for the teaching material may  not serve the purpose. I guess this is where the association with Educomp comes into play.


Partymap.inPartyMap’s home page says “Register now for Party Alerts in your city!”. This looks more or less like a subset of websites like,, etc. aggregating the events happening across the cities in India. As it is, this model is difficult to sustain as one of these, Seraja, shut its shops recently.


The word “party” may land up this website in a few Google searches, but  beyond that, I do not see this website sustaining for long.



9 Responses to “Startup Updates :, and”

  1. March 12, 2008 at 3:04 am #

    Hi Ankit,
    Thank you for covering us here. The aim of creating this website is not just having fun but also data analysis of products, brands, individuals by community. I agree that huge community is needed to generate any valuable data for this. But having a website besides facebook application adds value in terms of flexibility you can have with your product. There are many more features which are coming in which will make R4E more exciting and engaging for users which we believe can not be implemented completely in Facebook environment. Please let us know if we are missing something here.


  2. Rashmi Ranjan
    March 13, 2008 at 1:10 am #

    Nice start ups …… Wish my start up also features here some day …

  3. March 13, 2008 at 11:19 am #

    Hi Abhishek.
    We at WATBlog are always pro-entrepreneurship. It was nice to see you launching Rivals4Ever. However, being in the domain for a while now, we have developed a natural sense of what will work (or won’t). We always add own analysis to every news that we report.
    However, I must accept, those are just our opinions.
    “data analysis of products, brands, individuals by community” sounds like a good idea. However, what are you gonna do with all that data, is what will constitute your business model. By the way, Google does exactly that.
    As I said, I just expressed my views, and I will be glad, if proved wrong.
    Do write to us if you think you have anything to say about the Rivals4Ever or your business model
    We wish you and Rivals4Ever all the very best.

    If you have a startup, you can write to us about it. We will be more than happy to cover it.

  4. Rashmi Ranjan
    March 13, 2008 at 11:24 am #

    @Ankit ….I had already written about “worlditday dot com” … to you … May be you didnot find potential in it … any ways …. will update you after my next launch

  5. March 13, 2008 at 12:06 pm #

    Frankly speaking, we did not understand what kind of a startup was Worlditday.
    It seemed more of an event, trying to gather votes than a genuine startup having a business model in place.
    And there too, it seemed more of a personal effort than a mass movement.
    After evaluating Worlditday we found that it’s just you commenting on websites like Techcrunch and Mashable.

    We are always willing to write about genuine startups. And we did not see any elements of a web startup in Worlditday.

  6. Renuka
    March 13, 2008 at 1:32 pm #

    World It Day — its a good concept yaaar . I guess that dude Rashmi is trying to do some magic like the “Million-Dollar-home-page” concept . But frankly speaking , I dont know how much time he has calculated to get the 1 C votes . The concept should spread like fire to get that much votes in 1 year !!! all the best :-)

  7. Rashmi Ranjan
    March 13, 2008 at 1:41 pm #

    @Ankit You said is right …. it is me who is trying to promote the site now …. and i am pretty new to this area…Secondly, I wish to make it a mass movement … with everyone coming to vote … but i guess it will take time … Thanks for your comments ….

  8. March 13, 2008 at 5:17 pm #

    Yes Ankit, we are glad that you wrote about us and that itself suggests that you guys are doing great job for people like us. Right now we are just concentrating on building strong community and for that we need to build great UI with great features. Once we have the community, there are many options available for business model. We can keep in touch for that.

    Thanks Again,

  9. Karishma
    March 4, 2010 at 7:58 pm #

    Ankit, recently re-vamped their site and seem to be gaining good traction with the DJ community and Clubs out there… to check them out again n share your views.


Leave a Comment

5 + = eleven