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	<title>Comments on: Innovation in Services: The Biggest Challenge</title>
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	<link>http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/</link>
	<description>The Refreshing Blog on Web, Advertising and Technology in India!</description>
	<pubDate>Wed, 20 Aug 2008 20:44:09 +0000</pubDate>
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		<title>By: Harshil Karia</title>
		<link>http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3696</link>
		<dc:creator>Harshil Karia</dc:creator>
		<pubDate>Thu, 28 Feb 2008 05:42:58 +0000</pubDate>
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		<description>well i actually think services are easier to commoditize... i mean copy and commoditize. Thats why China can think or replicating the Bangalore model. Of course they have replicated product innovations as well but it is easier to copy and replicate services. What im trying to say is that after a certain point in time, services cease to be service innovations because they are so easily replicated.</description>
		<content:encoded><![CDATA[<p>well i actually think services are easier to commoditize&#8230; i mean copy and commoditize. Thats why China can think or replicating the Bangalore model. Of course they have replicated product innovations as well but it is easier to copy and replicate services. What im trying to say is that after a certain point in time, services cease to be service innovations because they are so easily replicated.</p>
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		<title>By: Ankit Saxena</title>
		<link>http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3693</link>
		<dc:creator>Ankit Saxena</dc:creator>
		<pubDate>Thu, 28 Feb 2008 05:12:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3693</guid>
		<description>"Commoditization of service"...Hmmmm....
I have been thinking about this for a while now.
However, this is harder to achieve than in product business, as you yourself will agree, Harshil.
Mostly, we are having customized content for our business, but as you pointed out the other day, creating "categories" will still keep the content "personalized" while achieving the scale. At that point, I guess, commoditization of service will be acheived.</description>
		<content:encoded><![CDATA[<p>&#8220;Commoditization of service&#8221;&#8230;Hmmmm&#8230;.<br />
I have been thinking about this for a while now.<br />
However, this is harder to achieve than in product business, as you yourself will agree, Harshil.<br />
Mostly, we are having customized content for our business, but as you pointed out the other day, creating &#8220;categories&#8221; will still keep the content &#8220;personalized&#8221; while achieving the scale. At that point, I guess, commoditization of service will be acheived.</p>
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		<title>By: Harshil Karia</title>
		<link>http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3691</link>
		<dc:creator>Harshil Karia</dc:creator>
		<pubDate>Thu, 28 Feb 2008 04:18:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3691</guid>
		<description>Well you've summed up what i plan to do through the series right there. I hope i can add some depth to all of that and also add a bit more giving users examples of maybe even other industries that have done some innovation in services! Sounds Good?</description>
		<content:encoded><![CDATA[<p>Well you&#8217;ve summed up what i plan to do through the series right there. I hope i can add some depth to all of that and also add a bit more giving users examples of maybe even other industries that have done some innovation in services! Sounds Good?</p>
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		<title>By: Rajiv Dingra</title>
		<link>http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3690</link>
		<dc:creator>Rajiv Dingra</dc:creator>
		<pubDate>Thu, 28 Feb 2008 03:30:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/02/28/innovation-in-services-the-biggest-challenge/#comment-3690</guid>
		<description>There are 3 kinds of innovations that can take place in services:
1) Constant upgrading, adding value in current services offered.
2) Add newer innovative service offering derived from insights through consumer demand.
3) Productization or Process mapping of current services that enables better delivery and improvement mechanism.

Thats my 2 cents :)</description>
		<content:encoded><![CDATA[<p>There are 3 kinds of innovations that can take place in services:<br />
1) Constant upgrading, adding value in current services offered.<br />
2) Add newer innovative service offering derived from insights through consumer demand.<br />
3) Productization or Process mapping of current services that enables better delivery and improvement mechanism.</p>
<p>Thats my 2 cents <img src='http://www.watblog.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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