Viral Fever Spreads to SimplyMarry & Yellojobs!

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Its seems like online virals are spreading faster than offline virals these days. So just recently we had compared zapak’s and C2w’s attempt at video virals and also analysed the impact that these virals created. Now it seems two other companies have jumped onto the bandwagon of spreading viral fever. Its SimplyMarry and YelloJobs.

 

SimplyMarry Spreads Fire and Ice

Simply marry has launched a viral site at http://www.fireandice.co.in/ where the flash viral about how prospective husbands and wives are opposites so if one is a mouse the other is chees and if one is a princess then the other is a frog. Basically it tries to potray love in its various shapes and sizes. According to simplymarry as it claims to be the metromonial portal (A matrimoney site focussed on metro’s) this viral builds a connect with those savvy urban audiences.

Here is a viral: (Turn on your speakers)

 

Yellojobs asks employees to Sell their boss!

Yellojobs which separated from ndtvjobs and started its own job referral network has taken the positioning of a job site for high end jobs. Hence they have come up with a viral on how employee’s whose bosses are a nightmare can sell their bosses on Yellojobs.com. They  created a microviral site on http://www.sellyourboss.com/. Its a good point made as thats what the site is about. Though the execution of the viral could have been asthetically better. Interms of production values simplymarry viral scores over yellojobs.

Here is the Yellojobs viral: (Turn on your speakers)

 

Do let us know which of the above virals you like better!

 

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About the Author

Rajiv Dingra

Fast approaching a 1000 posts on WAT, Rajiv has been the driving force or maybe just the boss :P around here. The Chief blogger he shows a fascination for the colour blue unrivaled by anyone else. However, leaving that murky quality aside Rajiv does some excellent analysis of the digital media industry in India and often puts many in discomfort with his inimitable style of interviewing. Just mail rajiv|at|watblog|dot|com and it will reach him..

5 Responses to “ Viral Fever Spreads to SimplyMarry & Yellojobs! ”

  1. Very funny viral from Yellojobs.com, I really got prompted to search good jobs for my boss

    Good going…

    :D

  2. It’s nice but the music at the back is irritating. I’m not too sure about the name also, fire and ice is too dynamic a name for something as cute as this. But nice effort overall. This one is better than the yellojobs one.

  3. It’s difficult choice but still like the simplymarry ad. iT IS good One.

  4. I think its useless comparing both.. coz both convey different message (obvious as they are from dffrnt sector..)… Yes , but if seen from the point of easy communicating viral, no doubt, Yellojobs people have done it …
    No complaints about “Fire and ICE”, seems to be a valentine day message.. Nothing similarizes Marriage here..!!

  5. true rajeev abt the yellojobs thing. the simply marry viral was quite entertaining. but until i went thru the explanation, wasn’t able to comprehend easily the message.

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