Corners.in - A Groups Centric Social Network!
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Corners.in is one of the latest aspirant in the over crowded social networking scene in India. Though im personally tired of social networking sites that have nothing new to offer (But still many of them get funded and bought over). The reason im blogging about corners is because they are trying a slightly different positioning for their social network coupled with a good UI and execution of the same atleast as far as application is concerned (that in no way means they will make it big! It just means they are worth blogging about! :))
Corners essentially takes the yahoo groups model and wraps social networking around it. One may say so whats new in that? Even orkut, facebook and all the other indian social networks also have groups! Infact bigadda the reliance backed social network also stressed on adda’s an indian connotation for hangouts.
Well corners does pretty much the same thing but the site homepage layout is not structured to network with people but is infact structured to browse corners (i.e. groups) and network with people with common or uncommon interests. So in effect the name and site are in sync where they both are propagating the creation of corners and in effect content. Groups is one of the most active feature on both orkut and facebook and just the fact that yahoo and google groups are entire products based just on groupism mentality shows the success of this model. But i feel corners needs to a lot more work to its post signup process if it needs to improve. It needs to strenthen its invitation and group joining steps by making them more visible rather than putting all options at one page making the user feel lost!






















Rajiv,
One highly advanced web2.0 feature you missed to mention is that -
Corners helps you search relevant pictures and videos from the internet and add them to the corner very easily. So your corner is really live and running within a few minutes. Also corners does a “Smart update” by automatically searching and adding relevant pictures and videos to the corner every day.
I understand that pictures and videos are not the only items that make a corner come alive, but hey having lots of interesting content on a corner is motivation enough for others to come back and contribute more.
Namrata
http://www.corners.in/member/namrata
Note: I’m part of the development team which developed corners.