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	<title>Comments on: The Building of a Mobile VAS Ecosystem</title>
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	<link>http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/</link>
	<description>The Refreshing Blog on Web, Advertising and Technology in India!</description>
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		<title>By: sri vikas</title>
		<link>http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/comment-page-1/#comment-2679</link>
		<dc:creator>sri vikas</dc:creator>
		<pubDate>Thu, 17 Jan 2008 14:23:13 +0000</pubDate>
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		<description>it is between 25% to 40% . it depends on the targeting and the value given to the advertiser.</description>
		<content:encoded><![CDATA[<p>it is between 25% to 40% . it depends on the targeting and the value given to the advertiser.</p>
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		<title>By: Harshil Karia</title>
		<link>http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/comment-page-1/#comment-2593</link>
		<dc:creator>Harshil Karia</dc:creator>
		<pubDate>Sun, 13 Jan 2008 09:36:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/#comment-2593</guid>
		<description>It is</description>
		<content:encoded><![CDATA[<p>It is</p>
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		<title>By: Qurat</title>
		<link>http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/comment-page-1/#comment-2588</link>
		<dc:creator>Qurat</dc:creator>
		<pubDate>Sat, 12 Jan 2008 10:42:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/#comment-2588</guid>
		<description>Good review! But Is it really 25%?</description>
		<content:encoded><![CDATA[<p>Good review! But Is it really 25%?</p>
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		<title>By: sri vikas</title>
		<link>http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/comment-page-1/#comment-2571</link>
		<dc:creator>sri vikas</dc:creator>
		<pubDate>Fri, 11 Jan 2008 04:33:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.watblog.com/2008/01/11/the-building-of-a-mobile-vas-ecosystem/#comment-2571</guid>
		<description>Great review, Harshil. 
 
 As for the rev share - 25% is a base revenue share.. that rev share goes up for premium publishers who are able to give better value for advertisers.

ZestADZ is also available for mobile content/site publishers in facebook mobile platform. ZestADZ is the first mobile advertising company in india to enter facebook mobile platform.</description>
		<content:encoded><![CDATA[<p>Great review, Harshil. </p>
<p> As for the rev share &#8211; 25% is a base revenue share.. that rev share goes up for premium publishers who are able to give better value for advertisers.</p>
<p>ZestADZ is also available for mobile content/site publishers in facebook mobile platform. ZestADZ is the first mobile advertising company in india to enter facebook mobile platform.</p>
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