NDTV relaunches its revamped site cricketNdtv.com. But we do have lots of other cricket sites that updates us with the scores.Then what will make
cricketNdtv.com survive in the market?
Is cricketNdtv.com different from other cricket sites?
Not much, cricketNdtv.com has a few features like Instaspeak which allows the users to share their views instantly by chatting and there are also user blogs on cricket. It also has the special feature of ranking different ODI and Test teams, bowlers and batsmen.
Sanjay Trehan, CEO, NDTV Convergence, said, “The cricket website has been relaunched to provide a one-stop solution – both in text and multimedia – to satisfy the most discerning lovers of the game. The site anchors the excitement of live coverage along with detailed match reports to offer wide and deep coverage. If it’s cricket, it’s on cricketNDTV.com.”
Trehan further said, “We are also going for a major revamp in our movie portal, NDTVMovies, which is expected to come up by January 2008.”
NDTV is on a revamp spree as other media companies like Network18 have been far more active and possibly bang on with some of their acquisitions (think cricketnext,, compareindia and others) and internet strategy. As a media company NDTV is trying very hard to gain a foothold in the HOT sectors online media i.e. jobs, cricket and ofcourse Bollywood and Music. It remains to be seen how far they go on their own rather than acquiring other smaller specialized players.
