You are browsing the archives of 2007 September.

Buongiorno India which is a part of Buongiorno Ltd  a european media company in the market of design, production, aggregation and distribution of multimedia content, mainly entertainment services via mobile and email is seriously looking at the digital marketing space in India.
Milind Pathak, Co-CEO and Country Manager, Buongiorno India, said, “We are into two lines [...]

Selling books online was one of the first success stories of the online world. Which made amazon.com what it is today. But buying of books online is something that has never really taken off in India in a big way though there have been ecommerce players like baazee which was bought by ebay and others like fabmall which [...]

Comscore a leader in providing consumer insight behavior reports and research has recently provided some stats on Unique Visitors across different sectors.
for the Job category

 
Times Jobs seems to have really taken off, i wonder if it was because of their Print campaign which said "Everyone is Leaving Naukri"
Naukri seems to [...]

Online Social media and its impact on the online and offline world is relatively new in India. The rise of soial media in India can be primarily attributed to social networking boom due to orkut and facebook and blogging boom as well.
But now it seems traditional companies in businesses are looking at online social media [...]

no i am not talking about your regular TV, lakme india will now be viewable online Live!!
Users of Buzz 18 and Indiwo will be able to view lakme India fashion week on their small screens (computer screens). Both the websites will be having live web casts of the event.
Buzz18 is a entertainment website [...]

If in case you missed the offline bus to stardom, this could be your online chance to get popular.
Whats the website about?
Indiakahero is a website (platform) that allows users to show their skill and also win prizes in the bargain. you dont win a 1million yearly contract but you do stand a chance to [...]

Yes i know the title of this post sounds pessimistic but its an attempt to show more caution than pessimism towards what we can all see is a boooming digital space in India. In the late nineties and early 2000’s there were many startups which started with the idea of pay per view, pay on [...]

when was the last time you entered a mall and your cell phone told you the best disscounts available in the mall!!!
Well now Advertisers have tapped this (bluetooth) technology to provide customers latest in-mall information, which would help shoppers get the best out of their shopping experience.
What does one have to do?its very [...]

I couldn’t think of a more apt title for this new website. Autsun.com stands for "Anything Under the sun". Well at first glance it looks like any other Shopping portal, Infact it is a online shopping portal. The feature that sets it apart from its competitors is the “You Make The Store” . One can [...]

Hello dear readers.. WATBlog is pleased to announce that we are growing! And we need your help in growing bigger. WATBlog and WATConsult (Our Web 2.0 strategy consulting firm) is on a hiring spree.
So if you know anyone bright in the online space whom you think would be perfect to join the WAT team let [...]

Well I am not saying that, Big players like Google, Yahoo, Rediff, Zapak, Tv18 seem be targeting the Indian youth all the time.
Although India is one the fastest growing internet markets, all companies, Indian as well as global seem to be targeting the youth.
Lets have a look at what all companies have [...]

Google at its core is an huge advertising company and in the last one year its had very powerfully leveraged its search advertising and now feed and video advertising options as well with its acquired properties like Youtube and Feedburner. Even now google contiues to expand its advertising opportunities accross platforms be it web or [...]

Komli the online ad network which has been in the news for various reasons ranging from their mixers to other announcement has come up with a unique offering Search RePlay, a solution that leverages the benefits of search and display advertising to create more value for advertisers.
 Akshay Garg, Komli’s Business Head throws more light on [...]

What is Zipazap.com and what does it do?
It’s a online TV, and radio guide (put simply). Zipazap provides detailed and real-time information on TV channel listings such as timings, program and film descriptions, star casts and even recommendations. its much like any TV guide that is available Zipzap.com is founded by Media E2E a media [...]

Rediff India which had recently launched vernacular blogs and blogshowcase. Has now been the first "Indian" email service provider to launch web messenger service within email account. This feature was first popularised by Gmail which really caught on with gmail users. Infact if you ask me i have my gmail account open almost entire day [...]