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MIH India (ibibo.com) invests $12.3 Million in ACL Wireless. Bullish about Mobile Social Networking
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MIH India (ibibo.com), part of the South African media group Naspers, announced a strtegic investment into mobile value added services company ACL Wireless.
The total value has been put at $ 12.3 million for a 30 per cent stake.
What’s the reason behind this relatively huge investment?
Well apart from the fact that, ACL Wireless has built decent products and services in the mobile VAS space and has strong partnerships and alliances with mobile operators across the globe…
One of the main reasons definitely has to be that, ACL Wireless owns Frenzo, a mobile based social networking platform.
Frenzo claims to be one of the fastest growing mobile social networking communities – with more than 50,000 members joining each month.
Basic networking amidst friends, opportunities to connect with like minded people. Mobile Msging and Chatting, Photo blogs etc. are some of the services which they provide.
Frenzo is currently available via Airtel Live, Idea Fresh, BPL MiZone and Planet Hutch. Airtel charges you around Re 1 per day, while the others are currently offering it for free (for a limited period). Perhaps we’ll be seeing an integration with the ibibo platform soon and it’ll remain free with monetization on the cards via local ads.
Haven’t tested the service out myself – so I’ll save an in depth review for later. Do feel free to share your Frenzo experience, i.e. if you are on it…
ibibo’s ‘Earn crores to Blog‘ campaign might not have been the biggest of successes, but they’ve definitely done their job in popularising the activity or one might say, the verb - Blogging.
(Via)
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ibibo's "Earn crores to Blog" is absolutely bad campaign which i didn't liked much. But as u said it popularized blogging. But in india if such campaign is run "who know how long users will use ibibo,whether they use it for the sake of winning the prizes or to stick with it. The same thing Guruji is doing but i am skeptical about users to use Guruji after the contest is over. As in my employer comapny, my colleagues use Guruji daily for the sake of winning the prize but not for professional use they still use Google to find stuffs but they use Guruji to win prize not to use their technology.
I hope that in coming days Google will acquire Guruji and Google will show guruji results [provided u select "pages from india on google page] from their data centers on Google search result page. As VC's want their invested companies either IPO or Lucrative exit.