Recently Contests2win.com launched an interactive game called Web Charades.This is supposedly the world’s first dumb charades on video.It is done in association with Logitech,the leading digital interface firm which is most popularly known by us for its mouse and webcams.What they have actually done is pretty cool,

In this the players have to guess the name of the movie that the model is ‘enacting’ by understanding the cues that are given, using the usual Dumb Charades clues. Successful participants can win themselves a Logitech-QuickCam. This game is facilitated through video and not in the usual illustrated or animated formats of online games and the game only revolves in english movies only.Once the player gets a right answer he is directed to a page where he/she is asked to give his user id and he/she will be able to win a logitech web camera.However they have to work on the format because the name of the same movie pops up again.All users who are playing the game gets the clue for the same movie which i feel is baseless.

According to Raj Menon, COO, Contests2win.com, said, "The Internet is evolving and so are consumers’ expectations with regards to content. They are exposed to the very best from sites like YouTube and expect the same from Indian sites. C2W has been the pioneer in innovative solutions. This is C2W’s first foray into video contesting using formats that the Indian consumer can relate to and enjoy."

After the success of the mentos helpline ad each and every one are adopting the same strategy so as to gain more audience.

Bookmark this post to:

Related Posts

• C2W Joins Hands with Adidas - Campaign For EURO ‘08
• Zapak to Make the Knight Riders Play
• Zapak & c2w.com using Social Media Effectively for AV Virals
• ICICI Prudential helps Beta No. 1
• “Save Now” Says Bajaj Allianz Through An Online Game