You are browsing the archives of 2007 February.

I have always been a huge fan of parellel (read fast) computing, so much so that I even presented a paper on DNA computing while at uni (while DNA computing warrants a post in itself, lets just keep that for later!). And when I saw this latest piece of information, I just had to blog about it. Read On … 
Chipmaking giant [...]

JuxtConsult the online research agency has recently carried out and brand and user acceptance survey in which Gmail has shown significant rise in its user base, emerging as the second most popular email brand in India, behind only Yahoo!. The survey also stated that Gmail shows the best brand momentum (or future market readiness) among existing [...]

Well if you are Shah Rukh Khan fan then you surely must have loved the Kaun Banega Crorepati promo video which had him grooving to ‘Kar Le Kar Le Koi Dhamaal’.  So inorder to encash the popularity of the promo music video Hungama Mobile and T-Series have joined hands to allow mobile users to download the ‘Kar [...]

ClickJobs.com, part of the BharatMatrimony Group which has been funded by Yahoo! and Canaan Partners is looking to go on an aggressive marketing spree inorder to strenthen its brand recall in the markety.
So inorder to back the aggressive intent with action the job portal has worked out a marketing budget of Rs 7 crore for [...]

Indiagames the gaming portal which was acquired by UTV has tied up with Sify A3 (which stands for Art, Alive and Attraction) is a fantasy action and adventure game, reportedly played by over four million gamers worldwide to provide the Massively Multiplayer Online Role-Playing Game (MMORPG) on Indiagames’ ‘Games on Demand’ service.
Vishal Gondal, CEO, Indiagames, [...]

Just came across an interesting article in Adage which talks about wiki’s and their significance to marketers. For all those who dont know Wiki popularised by Wikipedia (which is powered by an open source media wiki software) is an easy way for a group of users to collaboratively author content. According to Wikipedia, a wiki lets [...]

With the world cup round the corner the cricket fever in India is hotting up day by day and its already having its effect online and on mobile.
So if you are a Sachin Tendulkar fan now you can get more of Sachin Tendulkar beyond the cricket field on your mobile handsets. Mobile value added services provider [...]

Skype the VOIP player has demanded that India remove all rigid application-specific licensing requirements for internet service providers and replace them with a light-touch regulatory regime.
Right now, India does not allow internet telephony from PC to telephones within the country. The government has not issued fresh ISP licences since June 2006 as it feels that ISPs [...]

CNBC-TV18 has launched a comprehensive website targeted specifically at the needs of the Indian woman called indiwo.com. It focuses on beauty, fashion and career advice to ideas on home improvement.
According to Ajay Chacko, marketing head, CNBC-TV18, the website has media offerings that cut across different stages of the life of a woman. Some of the broader sections in [...]

In an interview given to exchange4media Webchutney Founder and CEO - Sidharth Rao ( Webchutney is known for making great virals ads! and has clients like makemytrip, microsoft etc) has said that No one (including themselves) in India fully understands the internet medium.
Here is an excerpt from the long interview:

Q.

But do you think there is lack of [...]

Yahoo! has launched Ourcity which is city centric information service and cureently in beta stage having content for two cities Banglore and Delhi.
Yahoo has created an interesting mash up by taking bookmarks from Del.icio.us, events from Upcoming, Flickr photos, News and even blogs.

 
 
 
 
 
 
 
 
This initiative by yahoo looks like an answer to Sify’s mumbailive.in and [...]

According to Economic Times after the concerns raised by President Abdul kalam over the pictures of Indian sensitive sites on google earth both google and government have found a solution i.e. Fuzzy, low resolution pictures and distorted building plans so that images of sensitive military and scientific establishments available on the Web could  be protected from unauthorised snooping or [...]

According to a new report "The Future for Wi-Fi in India: Opportunities and Challenges", the combined Wi-Fi market in the country is expected to exceed $744 million by 2012.
The report outlines the emerging Wi-Fi ecosystem in India, profiles innovative companies and institutions that are leveraging the technology, and predicts that as laptop adoption and broadband [...]

Ibibo the new kid on the block which is a part of Naspers, a multibillion-dollar global media conglomerate with businesses in South Africa, China, Brazil, Russia, the US, the Netherlands, Thailand, Greece, Cyprus is now getting aggressive in India. After acquiring two web 2.0 startups and launching a 1.5 crore contest for blogging on Ibibo in India Ibibo [...]

Localisation of content is the being considered the next big thing in the indian interent scene as so many regions with different language biases are prevalent in our vast country so its no surprise that Yahoo! is going Indian with portals launched in as many as seven local languages. The company aims to attain the [...]