Yahoo now in 7 languages

By Rajiv Dingra • February 6, 2007

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Localisation of content is the being considered the next big thing in the indian interent scene as so many regions with different language biases are prevalent in our vast country so its no surprise that Yahoo! is going Indian with portals launched in as many as seven local languages. The company aims to attain the market share in this country which is increasingly becoming more internet aware.

With this move yahoo as a portal is targetting the regional markets and also regional advertisers thereby looking to expand its revenue through advertising.

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Categories: Web
Tags: regional web, yahoo

About the Author

Rajiv Dingra

Rajiv is a prolific blogger who has over 1000 blog posts to his credit at WATBlog. The Founder & CEO of WATMedia our parent company and the Chief Blogger at WATBlog, he has been the driving force of the WAT Evolution. Rajiv does some excellent analysis of the digital media industry in India and often brings out deep insights with his inimitable style of interviewing. Just mail rajiv|at|watblog|dot|com and it will reach him..