Active media ties up with Spice telecom for mobile ticketing

By Rajiv Dingra • December 16, 2006

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ActiveMedia Technology has tied up with Spice Telecom to provide its mobile ticketing solution under its proprietary RAPOS (redemption at point of sale) platform for the first time in India. Subscribers of Spice Telecom, a telecom provider in Punjab, can avail of this technology under this tie-up.

Raj Singh, Executive Director, ActiveMedia India, said, “Our mobile tickets are unique in that they can be read by off the shelf webcams, yet our software is robust enough to eliminate fraud. Promoters and sponsors such as Spice Telecom like the combination of ease of deployment and the security that ActiveMedia’s mobile ticketing affords. We are delighted to work with Spice Telecom on this project and their enthusiasm to drive this in their future marketing programmes augurs well not only for their consumers, but as a testimony for our products as well.”

Bar-coded mobile tickets sounds like a next level in convenience and i guess other operators may follow this trend.

This unique barcode is scanned at the venue for a hassle free entry to the respective event which inturn could reduce the cost of logistics involved in delivering a ticket.

About the Author

Rajiv Dingra

Rajiv is a prolific blogger who has over 1000 blog posts to his credit at WATBlog. The Founder & CEO of WATMedia our parent company and the Chief Blogger at WATBlog, he has been the driving force of the WAT Evolution. Rajiv does some excellent analysis of the digital media industry in India and often brings out deep insights with his inimitable style of interviewing. Just mail rajiv|at|watblog|dot|com and it will reach him..