14 million Indians spend 8 hours online per week!
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IAMAI came up with another report I-Cube 2006 report along with IMRB International.
Some highlights of the report:
Around 38% of all internet users in India are ‘heavy users’ i.e. around 14 million users and on an average spend about 8.2 hrs per week on the internet. IAMAI has also predicted that Indian online users will rise to 42 million by march 2007.
Here are some findings of this report.
| Type of People | Time spent on Internet (minutes per week) |
| School going kids | 322.3 |
| College going students | 433.2 |
| Older men | 580.5 |
| Working women | 535.3 |
| Non-working women | 334.5 |
| Type of Cities | Time spent on Internet (minutes per week) |
| Top 4 metros | 547.7 min |
| Other 4 metros | 467.1 min |
| Small metros | 423.5 min |
| Non metros | 381 min |
1.6 mn school kids using the internet are heavy users averaging 322.3 mins/week 3.4 mn college going students using the internet are heavy users averaging 433.2 mins/weeek
On average, Europeans spend an average of 4 hours per week online according to Jupiter Research.
So if you go according to IAMAI report 38% of Indian users spend more time on Internet than Europeans what say??
Read the full release here
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